Web Senior Team Leader
“Where Digital Vision Becomes Global Impact”
“Crafting a Web Presence That Moves the World.”
Join Our Team
Baker Hughes (NASDAQ: BKR) provides technology and solutions to industrial and energy customers worldwide. With more than a century of experience and a global footprint in more than 120 countries, we are rewriting The Energy Equation™, making energy safer, cleaner, and more efficient for people and the planet. Visit us at bakerhughes.com.
Fuel your passion
The Web Senior Team Leader is responsible for shaping and strengthening the organization’s global brand by rationalizing, improving, and maintaining its digital platforms, including its external website and marketing technology stack
As a Web Senior Team Leader, you will be responsible for:
Establishing a differentiated external web presence through a detailed global strategy that drives web traffic and aligns with the prescribed corporate digital strategy and multi-year roadmap, advising on web trends, risks, and opportunities
Leading efforts to produce successful results in both search engines and generative engine optimization
Rationalizing and updating external web pages
Delivering a fresh and absorbing look for the external website within budget constraints
Identifying and implementing the tools and technology to support this strategy and build new digital capabilities
Collaborating across the company to ensure that all factors are considered in digital strategy planning
Supporting strategic business priorities
Lead the development and execution of the long-term web strategy. The goal is a two-year framework that specifically defines the elements of the plan, the strategic thinking behind those elements, the deliverables by quarter, and the execution plan.
Develop and implement GEO and SEO strategies
Conduct and present quarterly reviews and comparisons of competitor websites
Rationalizing and update web pages
Collaborate with regions, functions, and segments to audit web pages
Develop the execution plan and provide quarterly progress updates
Delivering a fresh and absorbing look
Collaborate with the Creative Content team to produce a new look that drives web traffic and represents Baker Hughes’ role in rewriting The Energy Equation and positioning in a new competitive space
Identifying and implementing tools and technology to support strategy
Construct and launch a unified set of modern tools and technology to manage the web experience
Collaborating across the company
Collaborate within the BMEC team and across the company to ensure that the web strategy incorporates and addresses all region- and segment-specific situations and challenges. The goal is a strategic and holistic digital plan that engenders brand awareness and reputation through the web.
Supporting strategic business priorities
Incorporate the digital strategy and narrative into ongoing work related to the Six Strategic Priorities
To be successful in this role you will:
8+ years of experience in digital strategy and channel management
Proven experience with digital strategy, website architecture and cross‑functional stakeholder management
Strong analytical, strategic thinking, and written communication skills
Strong curiosity about new ideas and how things work together
Website development and content appreciation
Understanding of the importance of storytelling on the web
Strong project leadership and cross‑functional collaboration
Ability to simplify complex ideas into clear, compelling frameworks
Work in a way that works for you
We recognize that everyone is different and that the way in which people want to work and deliver at their best is different for everyone too. In this role, we can offer the following flexible working patterns:
One of our core values as a business is collaboration and, as such, whilst flexible work options are available, we believe there is a great benefit of having our teams co-located in one of our many offices in the United Kingdom.
Working with us
Our people are at the heart of what we do at Baker Hughes. We know we are better when all of our people are developed, engaged and able to bring their whole authentic selves to work. We invest in the health and well-being of our workforce, train and reward talent and develop leaders at all levels to bring out the best in each other.
Working for you
Our inventions have revolutionized energy for over a century. But to keep going forward tomorrow, we know we have to push the boundaries today. We prioritize rewarding those who embrace change with a package that reflects how much we value their input. Join us, and you can expect:
Contemporary work-life balance policies and wellbeing activities
Comprehensive private medical care options
Safety net of life insurance and disability programs
Tailored financial programs
Additional elected or voluntary benefits
You will be eligible to participate in Company-sponsored benefit programs, including health & welfare programs and the Thrift Plan (401k). You will have a choice of coverage options that best suit your needs. Coverage options and contribution amounts are related to your benefit elections, base salary level, and specific requirements of each of these plans.
This position is eligible for our comprehensive and competitive benefits package, which can be found here, and is further eligible for additional forms of compensation such as bonuses subject to the terms of the applicable benefit plans or policies.
The Baker Hughes internal title for this role is: Communications Senior Specialist - Customer/Marketing Comm