Web Owner & SEO Strategist (Hybrid) Date: Jul 15, 2025 Location: Webster, MA, US Company: MAPFRE **Summary:** As a member of the Marketing Team, the Website Owner will oversee and manage the company's websites and online presence from a strategic perspective, for both MAPFRE Insurance as well as our wholly owned subsidiary, Century Automotive Service Corporation. **Responsibilities:** + Help achieve digital growth business objectives while providing analysis of SEO opportunities, optimizing content, leading technical revisions to the websites and executing best practice SEO tactics and strategies. + manage and execute site updates, oversee the publishing process and lead governance and compliance efforts. + track and analyze data to plan, develop and implement our SEO roadmap with relevant stakeholders and identify deficiencies and offer solutions for improvement. **Skills/Abilities:** + 4-6 years of experience in planning and implementing a successful SEO strategy + 4-6 years of experience web analytics, content management and website development, including website architecture and wireframing + Familiarity with A/B and other testing methods + Google Analytics Certified is a plus + Expertise and familiarity with WordPress, HTML, CSS, PHP, JSON-LD and JavaScript is a plus + In-depth knowledge of research principles and methods and experience in analyzing data + Comprehensive understanding of link building strategies, metadata structure, site speed optimization and information architecture + Sense of ownership and pride in your performance and its impact on company’s success + Excellent content creation and writing skills + Critical thinker and problem-solving skills + Great interpersonal and communication skills + Team player with exceptional time-management skills + Insurance industry experience is a plus + Experience with websites serving multiple users, including agents, customers, and new business. **Qualifications:** + Bachelor's Degree or professional level of knowledge in a specialized field, or equivalent, related experience + 4 - 6 years - or Associates Degree equivalent plus 6 - 8 years At MAPFRE, our commitment to care is not just our purpose; it’s the driving force behind everything we do. We care about the things that resonate with the needs of our employees, our customers and the community. + For Employees: We cultivate an inspiring and dynamic workplace where collaboration and innovation fuel the success of our high-performing teams. + For Customers: In addition to being Massachusetts’ #1 home and auto insurer, we provide unmatched peace of mind to our customers across the U.S. + For the Community: Our culture of care extends to impactful community engagement and environmental initiatives locally and globally. This is who we are at MAPFRE, and we invite you to be part of a movement that cares deeply and acts boldly. Together, we make a difference. Thank you for considering MAPFRE Insurance as part of your career journey. We're proud to be rated "A" (Excellent) by A.M. Best Company. We offer property and casualty insurance, working with over 3,000 independent agents and brokers in 11 states. If you require an accommodation for a disability so that you may participate in the selection process, you are encouraged to contact the MAPFRE Insurance Talent Acquisition team at talentacquisition@mapfreusa.com . _We are proud to be an equal opportunity employer._ **Nearest Major Market:** Worcester **Job Segment:** Web Design, Recruiting, SEO, Developer, Creative, Human Resources, Marketing, Automotive, Technology Apply now »