Posting Details

VEVRRA Federal Contractor – Priority referral protected veterans requested.

Position Information

Requisition Number 2025062P Position Title Web Content Specialist Salary Range $38,551+ experience DBM Rating B24 Job Type Full Time Job Category Professional/Staff Anticipated Start Date 10/01/2025 Campus Brenham, Bryan Application Deadline Extended Open Deadline FLSA Non-Exempt Security Sensitive? Yes Work Hours M-F, 8 a.m. - 5 p.m. Position Summary Information

Objective Working closely with the Assistant Director of Marketing and Creative Services, the Web Content Specialist is responsible for performing a variety of responsible duties related to the creation, maintenance, coordination and analytics of key content and pages of the college’s website, to ensure that the content is accurate, engaging and easy for visitors to find and navigate. Required Quals Summary High School Diploma or Associate Degree. Candidates should demonstrate professional experience in creating, editing, and managing web content, with working knowledge of web accessibility standards (WCAG/Section 508), content management systems, and search engine optimization (SEO) best practices. Strong writing, editing, and proofreading skills, attention to detail, and the ability to manage multiple projects and deadlines are essential. Effective communication, collaboration, and problem-solving skills are required to support stakeholders and maintain the integrity of the Blinn College District’s web presence. Special Notes To Applicants Quick Link https://employment.blinn.edu/postings/12649 Position Details Principal Accountabilities

Principal Accountabilities Collaborate with the Digital Marketing Manager and marketing team to create, edit, and maintain engaging, accurate, and accessible web content that complies with Blinn’s branding, style, and accessibility standards (WCAG 2.1/Section 508). Partner with College stakeholders to ensure content meets user needs, aligns with institutional priorities, and supports student recruitment, enrollment, and retention goals. Write, edit, and optimize content for web using best practices in plain language, readability, SEO, and content strategy. Proactively monitor website content to ensure accuracy, timeliness, and relevance; regularly audit pages to identify and correct broken links, outdated information, and formatting inconsistencies. Collaborate with marketing team members to incorporate multimedia elements (images, video, graphics, etc.) that enhance storytelling, accessibility, and user experience. Maintain consistency in look, feel, navigation, and structure across all web pages by applying established design, layout, and formatting guidelines. Troubleshoot and resolve basic website issues and coordinate with IT or vendors when advanced technical support is required. Use web analytics tools to monitor traffic, track performance, identify user behavior trends, and recommend improvements. Conduct periodic site-wide reviews and assist the Digital Marketing Manager in coordinating annual web content maintenance schedules. Stay informed about emerging trends, technologies, and best practices in higher education web management, accessibility, and digital marketing. Provide training, guidance, and support to College stakeholders on web content requests, accessibility requirements, and Blinn’s editorial standards. Perform other duties as assigned. Minimum Qualifications

Minimum Qualifications Demonstrated experience in web content creation, editing, and management (preferably in higher education or a large organization) Associate degree or applicable industry certifications Minimum Competencies

Minimum Competencies Advanced knowledge and/or experience with HTML, CSS, web analytics and content management systems. Knowledge of web accessibility standards (WCAG/Section 508) and ability to apply them to digital content. Strong writing, editing, and proofreading skills with attention to detail and accuracy. Ability to apply best practices in search engine optimization (SEO) and web content strategy. Proficiency with basic web troubleshooting and resolving formatting or navigation errors. Strong organizational skills and the ability to manage multiple projects with competing deadlines. Excellent communication and collaboration skills, with a customer-service orientation. Preferred Qualifications

Preferred Qualifications Familiarity with Hannon Hill Cascade Bachelor’s degree in web development, web design, digital marketing, or a related field. Experience working in a higher education environment, particularly a community college setting. Advanced knowledge of accessibility compliance tools and practices, including Siteimprove or similar platforms. Experience with web analytics platforms such as Google Analytics, Tag Manager, or similar tools. Skill in integrating multimedia (photos, videos, graphics) into web content for enhanced engagement. Familiarity with HTML, CSS, or other web technologies to support content customization. Experience training or supporting stakeholders in web content creation and accessibility. Demonstrated ability to stay current with emerging trends in digital marketing, web design, and higher education communications. Preferred Qualifications Experience working in a higher education environment, particularly a community college setting. Advanced knowledge of accessibility compliance tools and practices, including Siteimprove or similar platforms. Experience with web analytics platforms such as Google Analytics, Tag Manager, or similar tools. Skill in integrating multimedia (photos, videos, graphics) into web content for enhanced engagement. Demonstrated ability to stay current with emerging trends in digital marketing, web design, and higher education communications. Preferred Competencies

Working Conditions

Are there particular working conditions associated with this job that should be noted (I.E., working environment, hours of work, workspace, etc.)? No If 'Yes', please explain Physical and Mental Requirements

Physical and Mental Requirements: Moderate lifting, 15 to 44 lbs., Moderate carrying, 15 to 44 lbs., Walking, Standing, Sitting, Hearing (with aid), Writing, Counting, Reading, Telling time, Operating office equipment Custom Text One Environmental Requirements

Environmental Requirements: Travel by car (enter percentage of time in below field) Custom Text Two Supplemental Questions

Required fields are indicated with an asterisk (*).

* Please indicate your highest degree level. Associate Degree Bachelor Degree Master Degree Doctorate Degree Other Degree * How many years of experience do you have managing and maintaining websites using a content management system? less than 2 2-4 years 5-7 years 8-10 years more than 10 years * Describe your previous experience managing a large website with a wide variety of stakeholders.

(Open Ended Question)

* Explain your experience with HTML, CSS, web analytics and content management systems.

(Open Ended Question)

* Please describe your familiarity with web design principles that contribute to a positive user experience (UX). In your response, share specific examples of how you have applied concepts such as navigation, readability, or mobile responsiveness to improve a website.

(Open Ended Question)

* Please describe your experience ensuring web content meets accessibility standards (e.g., WCAG or Section 508). In your response, include specific examples of tools, techniques, or processes you have used to make web content accessible for all users.

(Open Ended Question)

* Please describe your previous experience using search engine optimization (SEO) tools to improve a site's search engine visibility.

(Open Ended Question)

* Explain your experience with collecting analytics on websites and providing reports as needed.

(Open Ended Question)

* How did you hear about this employment opportunity? Advertisement (specify in next question below) Blinn Website Blinn Employee Internet Site (specify in next question below) Indeed Higher Ed Jobs HERC - Higher Education Recruitment Consortium TACC - Texas Association of Community Colleges Other (specify in next question below) * If in the previous question you selected "Advertisement", "Internet Site", or "Other", please specify how you heard about this employment opportunity.

(Open Ended Question)

* To be eligible for employment in the U.S. and at Blinn College, will you now or in the future require Blinn College to commence ("sponsor") an immigration case in order to employ you (for example, H-1B or other employment-based immigration case)? This is sometimes called "sponsorship" for an employment-based visa status. Yes, I will now or in the future need H-1B visa sponsorship No, I will not need sponsorship now or in the future for an H-1B visa * Please choose all that apply below. If you answer yes to any, please upload a copy of your DD214 or DD1300 in the optional documents section. For definition of claiming military employment preference please see the following website:http://www.statutes.legis.state.tx.us/Docs/GV/pdf/GV.657.pdf) Yes, I am a veteran, including a veteran with a disability. Yes, I am a veteran's spouse who has not remarried. Yes, I am the spouse of a member of the United States Armed Forces or Texas National Guard serving on active duty. Yes, I am an orphan of a veteran who was killed while on active duty. Yes, I am a veteran who received a dishonorable discharge from the military because I refused the COVID vaccine. Yes, I am claiming military employment preference. No, to all the above. * This position is on campus, are you able to fulfil the job requirements in person? Yes No Applicant Documents Required Documents Resume Cover Letter Portfolio/Work Sample Optional Documents Other Document 1 Other Document 2 Unofficial Other Transcripts 1 DD214 (required for Veteran's or Veteran's preference) DD1300 (required for orphan's or surviving spouse)