VX-Brand Manager-Beijing
Sanofi Group
**Key Accountability:**
· Participate in Beyfortus brand strategy and action plan development
参与品牌战略和行动计划的制定
· Understand and implement both strategic and tactical plan to realize market opportunities
了解并实施战略和战术计划,以实现市场机会
· Maintain good engagement with KOLs
与KOL保持良好沟通
· Work closely with cross functional teams to ensure the success of cross functional initiatives including market research, education programs, sales training etc.
与跨职能团队密切合作,确保跨职能方案的成功,包括市场研究、教育计划、销售培训等
· Collaborate with local marketing and sales colleagues and make sure that sales force Reps get correct, sufficient and updated knowledge about the product and external environment
与区域市场和销售同事合作,确保销售人员了解正确、充分和更新的有关产品和外部环境的知识
**Experience & knowledge:**
· At least 3 years working experience in the pharmaceutical industries
至少3年医药领域工作经验
· Strong marketing experience and in-depth exposure in pediatric-related areas or community hospitals, or a sharp and well-trained brain to tackle new and complex challenges
在儿科相关科室或者基层社区医院有着长时间的沉淀和深入洞察,或者有极强的解决复杂挑战的能力
**Core competencies:**
· Excellent communication skills and interpersonal skills,
具备优秀的沟通技巧及人际交往技巧
· Experience in HCP engagement, project management and event planning/execution is desired
项目管理和活动策划/执行方面的经验
· Able to analyze data, to evaluate promotional/tactical activities and to prepare marketing plans
能够进行数据分析,评估推广/策略活动及准备销售计划
· Fluent in both English and Mandarin
中英文流利
**Pursue** **_progress_** **, discover** **_extraordinary_**
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As an organization, we change the practice of medicine; reinvent the way we work; and enable people to be their best versions in career and life. We are constantly moving and growing, making sure our people grow with us. Our working environment helps us build a dynamic and inclusive workplace operating on trust and respect and allows employees to live the life they want to live.
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