Drive overall sales performance and achieve monthly, quarterly, and annual targets across vehicle segments while ensuring dealership profitability. Develop and execute strategic sales initiatives to increase market share, revenue growth, and customer acquisition. Monitor key business metrics including retail sales, lead conversion, exchange business, finance penetration, and overall sales effectiveness. Identify new business opportunities and build strong relationships with corporate, institutional, and fleet customers to drive business expansion. Lead, mentor, and develop sales teams by fostering a high-performance culture, conducting reviews, and implementing training initiatives. Collaborate closely with OEM partners to ensure target achievement, compliance with standards, and successful execution of business growth plans. Enhance customer satisfaction by strengthening CRM processes, improving enquiry management, and ensuring prompt resolution of customer concerns. Analyze sales performance, market trends, competitor activities, and financial metrics to provide strategic insights and support informed business decisions.