Central, Hong Kong Island, Hong Kong
20 days ago
UX Copywriting Manager - Hang Seng Bank (HK)

Some careers have more impact than others.

If you’re looking for a career where you can make a real impression, join Hang Seng and discover how valued you’ll be. Whether you want a career that could take you to the top, or simply take you in an exciting new direction, Hang Seng offers opportunities, support and rewards that will take you further.

Responsibilities

Oversee the creation of clear, effective, and engaging UX content in English, Traditional Chinese, and Simplified Chinese across the bank’s digital platforms and channels.

Implement and maintain the bank’s tone of voice and copy style guide, ensuring cohesive and consistent messaging across all digital copy.

Ensure high-quality UX writing through a user-centric approach, with a focus on clarity, consistency and error-free content production.

Assign and project manage UX copywriting tasks to ensure timely delivery according to project timelines

Develop Content Gen AI model and use case and incorporate AI technology governance into content creation process to drive efficiency and innovation

Develop and maintain presentation decks to articulate UX copywriting strategies and outcomes to stakeholders

Collaborate with UX designers and researchers to provide concise and effective copy for wireframes and digital interfaces.

Manage quality control for your own work and the team’s output, including proofreading and cross-checking initiatives.

Coordinate with business units and digital project owners to ensure content delivery aligns with mutual needs and project schedules.

Empower customers with informative content, enabling them to independently complete banking task by iterating and refining copy based on user testing feedback and data insights.

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