The Sr. Sales Associate is responsible for achieving inside sales revenue goals by obtaining and up-selling orders, creating customer satisfaction, and adding value to the customer’s buying experience. Owns a book of larger, more complex accounts, and is proficient in all aspects of the inside sales process. + Partners with field sales professionals to drive profitable growth and ensure customer satisfaction. + Meets and exceeds performance measurements based on volume budgets, profitability, penetration, efficiency objectives. Markets products and offers value-added services. + Develops strong business relationships in growing existing accounts, prospects for opportunities within account base. + Reports industry trends, competitive pricing and customer feedback to management. + Owns, qualifies and develops opportunities passed from marketing, outside sales, national accounts. + Keeps abreast of new products, acquire and relay competitive knowledge. + Identifies ways for continuous improvement of processes. **Experience:** + 3 years sales and sales administration in either electrical or industrial construction equipment. + Telephone sales or business development with proven track record of achieving revenue goals. **Education:** + High School Degree or Equivalent required **Skills:** + Knowledge of electrical, construction or mechanical products. + Ability to perform multiple tasks simultaneously. + Strong computer skills, including MS Office. + Ability to prospect and market concepts to existing and potential accounts. + Ability to work in a team environment and mentor team members + Strong written and verbal communications skills. + Attention to detail. + Ability to interpret complex information + Ability to use a win-win approach to resolve controversy; stay objective and fair when dealing with sensitive situations, maintain constructive working relationships despite disagreement. + Ability to take action in solving problems while exhibiting judgment and a realistic understanding of issues. + Ability to influence others. + Ability to prepare for emerging customer needs. + Technical aptitude for equipment and service related issues. \#LI-SC1