Establishes, develops and maintains business relationships with current customers and prospective

customers in the assigned territory/market segment to generate new business for the organization’s

products/services.

Makes telephone calls and in-person visits and presentations to existing and prospective customers.

Researches sources for developing prospective customers and for information to determine their potential.

Develops clear and effective written proposals/quotations for current and prospective customers.

Expedites the resolution of customer problems and complaints.

Coordinates sales effort with marketing, sales management, accounting, logistics and technical service

groups.

Analyzes the territory/market’s potential and determines the value of existing and prospective customers

value to the organization.

Creates and manages a customer value plan for existing customers highlighting profile, share and value

opportunities.

Identifies advantages and compares organization’s products/services.

Plans and organizes personal sales strategy by maximizing the Return on Time Investment for the

territory/segment.

Supplies management with oral and written reports on customer needs, problems, interests, competitive

activities, and potential for new products and services.

Keeps abreast of product applications, technical services, market conditions, competitive activities,

advertising and promotional trends through the reading of pertinent literature and consulting with marketing

and technical service areas.

Participates in trade shows and conventions.