Technology Specialist - Analytics and Audience Activation
Nestle
In order to complete our AdTech Team, we are currently looking for an **Analytics & Audience Activation Technology Specialist.**
**Please, submit your CV in English!**
**Position Snapshot:**
+ Function and Stream: IT Innovation
+ Type of Contract: Permanent
+ Type of Work: Hybrid
+ Work Language: Fluent Business English
+ Work Location: Barcelona IT Hub
**The Role:**
The Analytics & Audience Activation Tech Specialist will be integrated in the Global team responsible for the implementation of global digital media solutions and digital analytics strategy across the different Nestlé businesses and markets.
Working closely with business teams and other IS/IT teams and solutions, will be responsible for enriching the data strategy of Nestlé. We are looking for a candidate who has hands-on expertize on Web Analytics and Insights, who is fully skilled in the Google toolset (Google Marketing Platform) and masters both technical and functional aspects of the products.
As a Tech Specialist you will be supporting the build and deploy of specific AdTech products by transforming business needs into product roadmap and/or projects scopes and taking part in the implementation of digital packages with internal and external partners ensuring adherence with the architectures, solutions, tools and overall implementation framework.
**What You’ll Do:**
+ Lead integrations of Google Analytics 360 with other Digital products used or developed by Nestlé as well as with other Google products (Search, Display, Video, BigQuery).
+ Gather and validate business requirements for analytics projects and solutions such as: Google Analytics, Google Looker Studio, Google Tag Manager and Google BigQuery.
+ Define GA4 360 architecture and implementation best practices.
+ Provides specialist consultancy, guidance and support to our markets and brands on Web Analytics strategy and implementation for websites (WebCMS), eCommerce sites, mobile apps or Chatbots.
+ Ensure monitoring and control of Global GA4 and GTM Guidelines across all digital assets of the organization.
+ Support the design, build and deploy of IT solutions for AdTech globally to ensure adoption and usage across Nestlé’s businesses and markets.
+ Create and maintain comprehensive project documentation (included users’ guidelines and training materials).
+ Build strong awareness of latest industry trends to ensure the relevance of Digital Analytics and Digital Media solutions with active industry benchmarking.
+ Defines or provides recommendations on how to improve the effectiveness, efficiency and delivery of services using technology
+ Assists with designing the governance, assurance and standards activities associated with ensuring enterprise technology architecture compliance
+ Liaises closely with suppliers, defining significant functional, technical and process integration decisions
**We Offer You:**
We offer more than just a job. We put people first and inspire you to become the best version of yourself.
+ Great benefits including salary and a comprehensive social benefits package. We have one of the best pension plans on the market, as well as flexible remuneration with tax advantages: health insurance, restaurant card, mobility plan, etc.
+ Personal and professional growth through ongoing training and constant career opportunities reflecting our conviction that people are our most important asset.
+ Hybrid working environment with a flexible working scheme. Our state-of-the-art campus is dog-friendly and equipped with a medical center, canteen, and areas to co-create, network, and chill!
+ Recreation activities such as yoga, Zumba, etc., and a wide range of volunteering activities.
_Join our global team of IT professionals at Nestlé, driving daily innovation and leveraging cutting-edge technologies to address digital opportunities. Grow professionally in a dynamic and impactful environment, collaborating with business partners worldwide to deliver integrated technology solutions!_
**What Will Make You a Great Fit:**
+ Degree in IT, Computer Science, Engineering, Digital Business or equivalent work experience.
+ 5+ years of experience working with Google Analytics 360 and Google Tag Manager 360 and their APIs.
+ 5+ years of experience in managing project in Digital media and analytics industry: Web analytics, Display or Search Media, Programmatic Media Buying (preferably on Demand side), Data Management Platforms (DMP)
+ Experience on analysing and breaking down problems and information using structured frameworks and methodologies.Analytical thinking abilities and client facing communication skills
+ Business focus.
+ Curiosity to learn and power to adapt, a can-do attitude and receiver obsessed mindset
+ Ability to develop/maintain productive business relationships.
+ Excellent English written and oral communications skills.
+ Strong interpersonal skills.
+ Mobility: the position may involve occasional international traveling
**The following experience will make you a more successful candidate**
+ 3+ years of experience in a complex, matrix based international company, global environment and with virtual teams.
+ Experience with “AI for Marketing” leveraging Google Cloud’s BigQuery, LLM and ML.
+ Post-degree in Digital Marketing
+ Experience with multi-source data integration projects.
+ Experience leveraging MS Sharepoint, MS Teams, JIRA and Confluence.
Not a 100% match? No worries! Nestlé supports your personal growth with customized development solutions.
**What You Can Expect in Your Application Journey:**
1. Hit apply and enter our job portal.
2. Submit your application with your CV.
3. We will contact relevant applicants.
4. Interviews (HR, Hiring team, and stakeholders).
5. Feedback.
6. We make an offer.
7. Location-dependent checks and pre-onboarding.
8. First working day.
**About the IT Hub**
At Nestlé IT, we are a diverse, global team of IT professionals in the biggest health, nutrition and wellness company of the world. We strive to create an environment where people are valued for who they are. We innovate every day through future ready technologies to create opportunities for Nestlé to delight consumers, customers and employees alike. We collaborate with partners around the world to deliver tangible value at global scale. We continuously work to develop our people to be future ready.
**About Nestlé:**
We are Nestlé, the largest food and beverage company with brands including KitKat, Nescafé, Maggi, Purina, among many others. We are approximately 275,000 employees strong, motivated by the purpose of enhancing the quality of life and contributing to a healthier future. Our values are rooted in respect: respect for ourselves, respect for others, respect for diversity, and respect for our future. With more than CHF 94.4 billion in sales in 2022, we have an expansive presence, with 344 factories in 77 countries. Want to learn more? Visit us at www.nestle.com .
_At Nestlé, we are strongly committed to providing equal opportunities for all individuals. We value diversity in age, ethnicity, nationality, sexual orientation, gender identity and expression, sex characteristics, social origin, religion or belief, and disability._
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