Chennai, TN, IND
2 days ago
Sr.Digital Marketing Associate, Optimus
Description • Lead catalog management and digital marketing initiatives, overseeing day-to-day operations. • Execute digital marketing strategies across various channels and platforms. • Monitor and analyze marketing metrics to measure promotional campaign effectiveness • Manage special projects from planning through successful execution. • Operate in an ambiguous environment to define new business practices and standard operating procedures. • Develop and implement business requirements for process improvements and technical solutions • Act as subject matter expert to inform strategic recommendations aligned with operating goals • Create and execute standalone campaigns focused on driving traffic and engagement • Meet established SLAs, metrics, and deliverables while achieving targeted goals. • Candidate should be a team player as they will need to often contact stakeholders globally to provide status reports, communicate relevant information and escalate when needed. • In addition the candidate should have attention to detail, good communication skills, and a professional demeanor. • Working with teams to gather learnings about how internal marketing tools are managed, maintained and continue to build use cases that build efficiencies in developing operational excellence • Optimizing content campaigns, messaging and navigation through frequent testing and data analysis, documenting the results and sharing best practices • Analyzing data to identify customer segmentation strategies. • Craft, execute and build playbooks and SOPs • Awareness on devices such as Alexa Devices, Firestick, Fire TV and Fire Tablets. Basic Qualifications - Bachelor's degree or above - Experience completing complex tasks quickly with little to no guidance and react with appropriate urgency to situations that require a quick turnaround, or experience prioritizing and handling multiple assignments at any given time while maintaining commitment to deadlines - Experience establishing processes, workflows, standard procedures and change management - Experience delivering against a large organization's long-term strategy and goals - • Self starter, good team player. - • 3+ years of experience in catalog management or digital marketing. - • Superior analytical skills, with demonstrated ability to dive in and quickly understand root cause and identify scalable solutions. - • Should have good verbal and written communication skills. • Ability to meet deadlines in a fast paced work environment driven by complex software systems and processes. - • Strong attention to detail in editing content and deep dive and identify root causes of issues - • Good at problem solving, data analysis and troubleshooting issues related to content editing Preferred Qualifications - Knowledge of SQL at an intermediate level, including: compile queries, subqueries, aggregation/grouping, data modification, etc. - Experience in Excel (macros, index, conditional list, arrays, pivots, lookups), or experience in building financial and operational reports/data sets that inform business decision-making - • Good interpersonal skills to manage ongoing relationships with software team and inter operations teams. - • Working knowledge of XML standards would be an added advantage. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.
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