**JOB PURPOSE:** Develop, optimise and implement the launch strategy/tactic of new indicationCollaborate with regulatory affairs, supply chain, market access and commercial team to ensure launch readiness **KEY ACCOUNTABILITIES:** Integrating Customer Insights & Analytics + Work with marketing research team to generate clear and accurate facts + Interacts with all customer groups to make market observations and identify potential insights cross broad range of healthcare solutions/disease areas + Identifies key market access and customer needs issues + Give the best sales forecast based on market facts and customer insights + Extracts key findings from clinical literature to use in driving strategies/tactics for customers. Product Development and Life Cycle Management + Collaborate with regulatory affairs, supply chain, market access and commercial team, traking the overall new launch progress + Provides timely input to formulation development and packaging + Identifies potential intellectual property issues & opportunities during product development Brand and Portfolio Strategy + Develop plans for the new indication, including pricing option, pre-launch plan and operation plan + Prioritizes appropriate targeting, positioning and messaging across all customer segments Marketing Mix and Execution + Drives consistent execution of product strategy with appropriate key performance indicators + Design and execute innovative projects through working with cross-function teams to ensure achievement of project KPI + Implement, monitor and control the marketing plan to modify / adapt the marketing mix of activities to achieve objectives + Develop roubust promotional mix and setup training for sales team + Ensures compliance with finance and budgeting practises, and manage budget within agreed limits **JOB-HOLDER ENTRY REQUIREMENTS:** **Education:** + Minimum bachelor’s degree + Major in medical, pharmacy is desired, other majors such as biology, biological chemistry and marketing will also be considered **Experience & knowledge:** + At least 2-3 years experience in the pharmaceutical industry, or consulting firm with extensive health care experience + Experience in multinational company is must + Experience in new launch experience is desired **Core competencies:** + Good level of English language (spoken/written) + Proactive and independent attitude + Strong analytical skills and learning agility + Experience with building forecast models, valuations, PowerPoint presentations + Excellent project management skill + Good team working and cross-functional capability + Adaptability/Flexibility **Pursue** **_progress_** **, discover** **_extraordinary_** Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people. At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, ability or gender identity. Watch our ALL IN video (https://www.youtube.com/watch?v=SkpDBZ-CJKw&t=67s) and check out our Diversity Equity and Inclusion actions at sanofi.com (https://www.sanofi.com/en/our-responsibility/equality-and-inclusiveness) ! Global Terms & Conditions and Data Privacy Statement (https://www.sanofi.com/en/careers/global-terms-and-conditions/) Sanofi is dedicated to supporting people through their health challenges. We are a global biopharmaceutical company focused on human health. We prevent illness with vaccines, provide innovative treatments to fight pain and ease suffering. We stand by the few who suffer from rare diseases and the millions with long-term chronic conditions. With more than 100,000 people in 100 countries, Sanofi is transforming scientific innovation into healthcare solutions around the globe. Discover more about us visiting www.sanofi.com or via our movie We are Sanofi (https://youtu.be/96EwNjb1TLo) As an organization, we change the practice of medicine; reinvent the way we work; and enable people to be their best versions in career and life. We are constantly moving and growing, making sure our people grow with us. Our working environment helps us build a dynamic and inclusive workplace operating on trust and respect and allows employees to live the life they want to live. All in for Diversity, Equity and Inclusion at Sanofi - YouTube (http://www.youtube.com/watch?v=SkpDBZ-CJKw&t=2s)