Position Summary

Headquartered in Englewood Cliffs, N.J., Samsung Electronics America, Inc. (SEA), the U.S. Sales and Marketing subsidiary, is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions and networks systems. For more than four decades, Samsung has driven innovation, economic growth and workforce opportunity across the United States—investing over $100 billion and employing more than 20,000 people nationwide. By integrating our large portfolio of products, services and AI technology, we’re creating smarter, sustainable and more connected experiences that empower people to live better. SEA is a wholly owned subsidiary of Samsung Electronics Co., Ltd. To learn more, visit Samsung.com. For the latest news, visit news.samsung.com/us.

The Sr. Specialist, Strategic Planning Analyst, is responsible for end-to-end category management of Samsung’s accessories group. Responsibilities include gathering of consumer insights and category knowledge to guide the product inception and development process, collaborating with cross-functional teams for seamless launch execution, and partnership with sales teams to develop marketing strategies that drive demand.

Role and Responsibilities

Develop a comprehensive product strategy for accessories based upon analysis of current roadmap, competitor offering, and market dynamics to ensure alignment with business objectivesCollaborate with business stakeholders across SEA and HQ to understand customer needs, develop future product portfolio, refine positioning and promotions to maximize revenue potential and achieve business goalsIdentify and recommend strategic changes to close gaps, enhance the consumer experience journey, and improve the VOCSupport the product roadmap strategy with smooth transitions across products through product lifecycle managementConduct competitive intelligence reports and produce in-depth opportunity analysis, to improve product offerings and maximize salesPerform consumer research initiatives to identify market opportunitiesSynthesize and report competitive intelligence to facilitate strategic decision-makingCross collaborate with marketing and retail teams to develop targeted actions focused on accessories, ensuring alignment with market trends and customer needs across sales channels

Skills and Qualifications

Minimum Qualifications

Bachelor’s degree and 4+ years related experience is requiredAbility to synthesize business and marketing goals into clear briefs and plansAn iterative thinker who can challenges the status quoConsummate collaborator committed to communication excellenceStrong written and oral presentation skills

Preferred Qualifications

MBA and 2+ years of relevant experiencePrior consumer electronics or telecommunication product marketing experience in a field facing roleFamiliarity with Numerator, Circana, and Stackline

Life @ Samsung - https://www.samsung.com/us/careers/life-at-samsung/

Benefits @ Samsung - https://www.samsung.com/us/careers/benefits/

Regular full-time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 6 months), Paid Time Off, Student Loan

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Reasonable Accommodations for Qualified Individuals with Disabilities During the Application Process

Samsung Electronics America is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you have a disability and require a reasonable accommodation in order to participate in the application process, please contact our Reasonable Accommodation Team (855-557-3247) or SEA_Accommodations_Ext@sea.samsung.com for assistance. This number is for accommodation requests only and is not intended for general employment inquiries.