Sr. Marketing Manager, OBU, Beijing/Shanghai
Takeda (Envoy Therapeutics)
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Job DescriptionRESPONSIBILITIES:
Develop and implement advertising and promotional campaignsConduct market research to identify and predict consumer trendsManage product planning, development, and P&L activitiesCreate and distribute promotional materialsImplement policy and strategy for short-term resultsOversee a medium-sized team of managers, supervisors, and professionalsEngage with internal and external stakeholders and present findings at meetingsQualifications & Skills:
Fully capable of leading public relations efforts, advising others, and applying expertise in complex scenarios.Manages marketing budgets effectively, optimizes expenditures, and provides guidance in complex campaigns.Independently executes branding strategies in complex situations and mentors others.Applies advanced Search Engine Optimization strategies, advises on future trends.Performs lead generation tasks independently and anticipates future needs.Executes email marketing campaigns independently and makes strategic recommendations.Leads complex market research studies and provides insights.Utilizes Google Analytics to analyze data and provide strategic insights.Manages and executes complex graphic design projects, and improves processes.Operates marketing automation platforms to execute and analyze complex campaigns.Crafts well-structured content for various scenarios and mentors others in writing.Creates and delivers impactful presentations and develops presentation skills in others.LocationsShanghai, ChinaBeijing, ChinaWorker TypeEmployeeWorker Sub-TypeRegularTime TypeFull time
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