Sr. Director, Marketing

Innovation starts from the heart. Heart valve disease and critical care therapies impact millions of lives, spanning all ages and geographies. As communities globally address the opportunities and challenges of cardiovascular care, telling a compelling and authentic story is more crucial than ever. Beyond raising awareness, our Marketing teams build lasting, trusted relationships with medical professionals and industry stakeholders to ensure patients can receive the treatments they need.

Edwards is looking for an agile, goal-oriented and experienced leader to join the regional downstream organization in its efforts to boldly commercialize the TMTT portfolio in the US market from the ground up. Edwards Transcatheter Mitral and Tricuspid Therapies (TMTT) is dedicated to solving the complex challenges of mitral and tricuspid disease to transform treatment and significantly improve patients’ lives.

Job Summary:  In this role you will lead a team that will enable commercialization and expansion of groundbreaking therapies in the US. This leader will lead TMTT US product marketing teams, help inform launch strategy, drive the execution of the plan, and will have responsibility of coordination, management and development of a high functioning team.

How you will make an impact:

Play a key leadership role in TMTT US product launches, including development of launch strategy and key objectives, cross-functional and leadership alignment, roll out plan, and development of metrics to measure success

Hire, train, and develop a team of product experts to create and deploy effective marketing messaging, tailored campaigns, and key programs to drive growth in the US market

Apply deep product marketing expertise to shape positioning, messaging, and go-to-market strategies that resonate with healthcare providers and ultimately benefit patients

Champion a forward-looking marketing vision that aligns with business goals and anticipates market shifts, ensuring the team remains agile and focused on advancing therapy adoption

Translate strategic insights into actionable marketing initiatives that drive awareness, support clinical decision-making, and help more patients receive the therapies they need

Create and execute annual product marketing plans to effectively commercialize the Edwards TMTT portfolio to key stakeholders, including field teams, clinicians, and hospital administrators

Build capabilities to analyze clinical and market data, including market trends and competitor activity to assess regional needs and develop initiatives to meet objectives

Work closely with US field organization, including sales management, sales representatives, clinical specialists, and training teams, to identify barriers to growth and provide solutions

Lead the development and execution of integrated digital marketing strategies to enhance brand visibility, support therapy adoption, and improve patient access to innovative treatments

Foster a collaborative environment by building cross-functional relationships with global marketing, medical affairs, sales operations, and commercial teams

Develop strong working relationships with sales team through meeting participation, ride alongs, and case observations to maintain deep knowledge of our therapies, products and procedures

What you will need (required):

Bachelor's Degree or Equivalent in a relevant field

Previous leadership experience including building and managing high performing teams

Experience working in marketing or healthcare industry

Experience launching complex medical device therapies, preferably in the cardiovascular space

Demonstrated track record in people management

What else we look for (preferred):

Master's Degree in business or marketing

Minimum 14 years of experience in marketing or 12 years with a Master’s degree preferred

Ability to provide strategic input to influence business decisions and solutions

Excellent communication skills and interpersonal relationship skills, including negotiating and relationship management skills with ability to drive achievement of objective

Recognized as an expert in own area with specialized depth within the organization

Expert understanding of related aspects of marketing concepts and principles

Expertise in understanding market share, pricing, ASPs, and competitive dynamics

Possession of strong clinical, disease state and product knowledge of areas where Edwards' products are used or intended to be used, understand the purchasing process and challenges for product adoption in complex healthcare networks

Ability to interact professionally with all organizational levels and proactively escalate issues to appropriate levels of management in the organization

Ability to foster and develop external relationships

Comfort managing competing priorities in a fast-paced environment

Proficiency in Microsoft Office Suite (Outlook, PowerPoint, Excel, Teams, etc.)

The time is now to join TMTT and shape the mitral and tricuspid therapies that will transform treatment for patients around the world and be part of a dynamic, challenging, and rewarding environment!

Aligning our overall business objectives with performance, we offer competitive salaries, performance-based incentives, and a wide variety of benefits programs to address the diverse individual needs of our employees and their families.

For California (CA), the base pay range for this position is $187,000 to $265,000 (highly experienced).

The pay for the successful candidate will depend on various factors (e.g., qualifications, education, prior experience). Applications will be accepted while this position is posted on our Careers website.   

Edwards is an Equal Opportunity/Affirmative Action employer including protected Veterans and individuals with disabilities.

COVID Vaccination Requirement

Edwards is committed to protecting our vulnerable patients and the healthcare providers who are treating them. As such, all patient-facing and in-hospital positions require COVID-19 vaccination. If hired into a covered role, as a condition of employment, you will be required to submit proof that you have been vaccinated for COVID-19, unless you request and are granted a medical or religious accommodation for exemption from the vaccination requirement. This vaccination requirement does not apply in locations where it is prohibited by law to impose vaccination.