Bellevue, WA, US
1 day ago
Sr. Creative Program Manager, Creative Garage
Amazon Transportation collectively represents some of the most critical components of Amazon’s first-class transportation network. This organization oversees all global middle and last mile products, spanning B2B and B2C, critical partners, enterprise and SMB customers across numerous teams. This includes—but is not limited to—Amazon Freight, Amazon Relay, Amazon Freight Partners, Amazon Shipping, Amazon Flex, Amazon Hub, Amazon Hub Delivery, Amazon Pickup and Return Points, and delivery service partner. Everything we do is aimed at further delighting our customers, partners and employees with faster, cheaper, and more efficient means of shipping and receiving packages.

Creative Garage (CG) is the central creative team supporting the portfolio of global transportation products. The team focuses on building brand awareness, recognition, acquisition and engagement with global transportation brands through the human stories behind logistics. The team builds and owns the global brands and the creative expression of these brands throughout the customer journey. We work closely with global marketing and customer insights partners to test and learn creative, ensuring our design solutions resonate with the target audience. We have high standards and strive to continuously raise the bar across all creative elements.

The Sr. Creative Program Manager will oversee the execution and day-to-day processes of creative projects supporting high profile, high impact business initiatives. They will be responsible for building effective partnerships with our creative team, manage creative development, production, and drive cross functional team alignment across multiple business partners and external agencies. They demonstrate the highest level of ownership and bias for action, strong strategic thinking and problem solving, and maintain clear and concise communication across all levels of leadership. They are solutions focused, and able to create or improve upon existing structure and mechanisms to increase efficiency and frugality.


Key job responsibilities
Creative development & management:

*End to end project management of Creative Garage’s most complex and/or visible campaign projects. e.g. omni-channel global marketing campaigns; high-visibility events; etc.
*Develop, document, communicate and govern CG program playbooks and processes;
*Own quantifying impact of Creative Garage’s efforts, efficiency, and impact. Work directly with key business stakeholders to measure impact against product line goals and VP level CG goals.
*Contribute and/or own CG OP, QBR, MBR to illustrate the story and impact of CG to global stakeholders.

It’s important to note that this role is NOT a producer role. This role will not project manage global production (photo and video shoots), and will not serve as a producer for these shoots.

* Drive end-to-end creative development (concept to production) across print, digital, email, social, in-store signage, video, OOH, events, and sales collateral
* Lead project alignment meetings and creative reviews with senior leaders and stakeholders
* Manage external vendors/agencies, including RFPs, contracts, on-boarding, and ongoing coordination
* Remove roadblocks to production.

Process & operations:

* Drive end-to-end creative process across all mechanisms, ensuring projects are delivered on-time and within budget.
* Develop, manage and uphold project timelines
* Manage business-specific traffic, triage and assess creative requests, identifying owners and next steps
* Manage budgets, including PO creation and financial tracking
* Anticipate bottlenecks, remove production roadblocks and provide escalation management
* Balance business needs with technical constraints
* Coordinate across global teams for creative asset localization.
* Promote a sense of transparency, visibility, and community among our team.
* Support business operations and people operations related needs as required.

About the team
We call ourselves the Creative Garage. We are an internal creative studio, built to centrally support the global transportation org. We believe creatives working with other creatives on a central team provides a stronger, more collaborative and inclusive work environment; more career growth opportunities; and results in stronger creative solutions for our customers. We make logistics human and love telling the stories of those that make the supply chain work. Most importantly, we make awesome creative and have fun doing it.

Come join our team. We look forward to meeting you!
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