**Sr Brand Manager High Specialty** **Position Summary** The Senior Brand Manager is responsible for developing and executing strategic marketing plans for oncology and high specialty products, ensuring strong market positioning and sustainable growth. This role drives brand performance through innovative strategies, cross-functional collaboration, and data-driven decision-making, while maintaining compliance with pharmaceutical regulations. **Key Responsibilities** + **Lead the development and implementation of brand strategies** to achieve revenue, market share, and profitability objectives for oncology/high specialty portfolio. + **Analyze market trends, competitive landscape, and customer insights** to identify growth opportunities and adapt strategies accordingly. + **Manage product lifecycle** , including launch planning, promotional campaigns, and post-launch optimization. + **Collaborate with cross-functional teams** (Medical Affairs, Regulatory, Sales, Market Access) to ensure alignment and execution of integrated brand plans. + **Monitor and report brand performance metrics** , providing actionable recommendations to senior leadership. + **Ensure compliance** with all internal policies and external regulations governing pharmaceutical marketing. + **Develop and manage budgets** , ensuring efficient allocation of resources to maximize ROI. + **Build strong relationships with key stakeholders** , including healthcare professionals, patient advocacy groups, and internal teams. **Qualifications & Requirements** + Bachelor’s degree in Marketing, Business Administration, or related field; MBA preferred. + Minimum **7+ years of experience in pharmaceutical marketing** , with at least **3 years in oncology or specialty care** . + Strong understanding of **pharmaceutical regulations, market access, and patient-centric strategies** . + Proven track record in **brand management, strategic planning, and cross-functional leadership** . + Excellent analytical, communication, and project management skills. + Fluent in English An Equal Opportunity Employer Abbot welcomes and encourages diversity in our workforce. We provide reasonable accommodation to qualified individuals with disabilities. To request accommodation, please call 224-667-4913 or email corpjat@abbott.com