Seoul, Seoul
14 hours ago
(Sr.) Brand Manager, Allergan Aesthetics

Company Description

About AbbVie

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas including immunology, oncology and neuroscience - and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on LinkedIn, Facebook, Instagram, X and YouTube.


Job Description

To realize Allergan Aesthetics’ world-class brand strategy, this role is responsible for developing and executing comprehensive brand strategies, including the Long-Range Plan (LRP), and overseeing brand marketing initiatives in close partnership with key stakeholders and customers.

Own end-to-end brand management for products across multiple therapeutic areas or in highly competitive, complex marketsDevelop long-term brand plans, including the Long-Range Plan, and identify market opportunities, challenges, and future trendsUse market, customer, and business insights to influence brand decisionsCreate and execute marketing objectives, strategies, advertising, and promotion plans to achieve product goalsLead brand team readiness for pre-launch activities, including advocacy, positioning/strategy, and market assessmentEvaluate new product potential and market development opportunitiesBuild annual sales, profit, price, and expense forecasts/budgetsAchieve annual sales, margin, and market share goalsForecast product requirements, identify supply risks, and develop contingency plansAnalyze market trends and sales potential, and provide monthly forecasts with action plansBuild and maintain relationships with key customersManage patient support programsHandle complaints and suggestions related to assigned productsEnsure all business activities comply with legal, ethical, and company standards
Qualifications

Main requirements

University degree preferred5+ years of marketing and sales experience in pharmaceutical companiesExperience with pre-launch marketing and disease awareness campaigns preferredStrong business acumen and analytical skillsStrategic thinking abilityAbility to work cross-functionallyStrong presentation and stakeholder communication skillsFluent in English, spoken and writtenProficiency in MS Word, PowerPoint, and Excel
Additional Information

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community.  Equal Opportunity Employer/Veterans/Disabled. 

US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html

US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:

https://www.abbvie.com/join-us/reasonable-accommodations.html

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