Bellevue, WA, US
21 days ago
Sr Marketing Manager - Analytics, Amazon Flex
At Amazon, we're working to be the most Customer-centric company on earth. One customer experience that we’re constantly looking to take to a new level is how we fulfill and deliver orders. Our goal is to exceed the expectations of all Amazon customers by ensuring that their orders, no matter how large or small, are delivered where and when they need them, as quickly, accurately, and cost effectively as possible. To meet this goal, Amazon is continually striving to innovate and provide best in class service levels through the introduction of pioneering new products and services in the last mile delivery space. We are doing this by building a world class last mile operation, significantly complimented by Amazon Flex. Amazon Flex works directly with independent contractors – called delivery partners – to make deliveries to Amazon customers. With Amazon Flex, individuals can now be their own boss delivering Amazon packages.

In this role, you will responsible for standardizing marketing performance data, and develop frameworks for regularly socializing tactics, results and insights across multiple stakeholder groups and multiple geographies. You will become a strategic advisor to the marketing team by using historic data to guide recruiting, engagement and communication plans for our Delivery Partners. As a key member of the marketing team, the ability to interpret analytics and build analysis is vital. Success in this role requires strong program management, high attention to detail, and being results-oriented and customer-centric in your approach.

Key job responsibilities
• Provide performance recaps on a weekly, monthly, and quarterly basis with key insights marketing performance. Includes generating insights to inform strategy and measure performance of marketing programs across the Americas.
• Translate large, complex data sets into actionable insights for improvements
• Partner with Business Intelligence and Finance to build and validate attribution models for marketing programs
• Create marketing performance & spend dashboards to support business decision-making
• Proactively surface data-driven business opportunities
• Establish strong working partnerships with team members from WW Marketing, Finance, Data Science, and other stakeholders
• Develop and execute initiatives and a roadmap for Marketing improvements based upon program insights
• Lead Marketing Operations mechanisms and cross-functional workstreams to improve Driver Experience
• Influence business and product teams roadmaps to establish standard processes and deliver solutions
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