We are the movers of the world and the makers of the future. We get up every day, roll up our sleeves and build a better world together. At Ford, we’re all a part of something bigger than ourselves. Are you ready to change the way the world moves?

The Customer Experience (CX) team delivers owner and user experiences that save time, improve lives, and create personal connections. We strive to build lifelong relationships and turn customers into brand advocates by ensuring they are treated like family.

In this position...

Ford is seeking a proactive and detail-oriented CRM Specialist to join our marketing team. In this pivotal role, you will be responsible for managing and executing CRM initiatives designed to enhance the customer experience across the entire customer lifecycle, from initial interest and shopping, through vehicle purchase and ownership, to long-term loyalty and retention.

You will play a crucial part in leveraging customer data to personalize interactions, optimize customer journeys, and ensure brand consistency across all touchpoints. The CRM Specialist will manage the end-to-end process of CRM campaigns, from brief writing and strategy development to creative oversight, execution, and performance measurement. This role requires a strong collaborative spirit, working closely with various teams to deliver a seamless and engaging customer experience.