Zappos is seeking a savvy marketer to own content, curations, and site merchandising for the Zappos Marketplace on Amazon. This role will be responsible for building the end-to-end site experience, including managing the content calendar, curating product stories, partnering with tech teams to refine the CX (e.g., selection, filters), reporting on performance, and standardizing best practices into a playbook.

The ideal candidate has a strong understanding of visual merchandising and content marketing in the B2C or e-commerce space. They have exceptional project management skills, is highly detail-oriented, and able to execute flawlessly to meet timelines. They know how to balance creative and technical requirements to test new initiatives (e.g., generative AI) and create a best-in-class shopping experience that inspires browsing and drives conversion. They are innovative, creative, and knowledgeable of current footwear trends.


Key job responsibilities
* Build, QA, and manage site content to promote visually compelling stories and selection
* Partner on content creation (e.g., generative AI, photoshoots) to deliver a regular cadence of site updates aligning to seasonal events, industry moments, brand launches, and trends
* Work with product, engineering, and business intelligence teams to optimize and troubleshoot site placements
* Set up testing and experimentation to gain customer insights on CX improvements
* Track, measure, and benchmark site performance
* Manage and report out on projects, status, and work with teams to remove any project blockers.
* Curate assortments to support featured stories and marketing traffic drivers
* Maintain seasonal and trend assortments to support large campaigns and promote discovery
* Manage additional special products as needed
* Stay current with fashion and footwear retail industry to continue iterating on a best-in-class site experience