Senior Search Engine Optimization Manager (SEO)
D.R. Horton, Inc.
*D.R. Horton, Inc., the largest homebuilder in the U.S.,*was founded in 1978 and is a publicly traded company on the New York Stock Exchange. It is engaged in the construction and sale of high-quality homes designed principally for the entry-level and first time move-up markets. The Company also provides mortgage financing and title services for homebuyers through its mortgage and title subsidiaries. Please visit our website atwww.drhorton.comfor more information.
**D.R. Horton, Inc.**is currently looking for a*_Senior Search Engine Optimization Manager (SEO)_*. The right candidateis responsible for the strategy, execution, and performance of organic search initiatives across national and multi-market operations. This role oversees technical SEO, content strategy, and local search optimization to improve search visibility, increase qualified traffic, and support lead generation across all markets.
*Essential Duties and Responsibilities*include the following. Other duties may be assigned.
* Develop and implement enterprise SEO strategies across national, regional, and division-level priorities to support traffic and lead generation objectives
* Establish scalable SEO frameworks to support multi-market operations, ensuring consistency, governance, and performance visibility
* Oversee technical SEO, including site architecture, crawlability, indexation, internal linking, and page performance optimization
* Partner with web and technology teams to implement SEO best practices, including Core Web Vitals, structured data, and mobile optimization
* Direct keyword and content strategies aligned to search intent, including national and local search optimization
* Manage local SEO programs, including listings management, data accuracy, and optimization of local search visibility
* Establish and maintain performance measurement frameworks, including KPI tracking, reporting, and attribution alignment
* Analyze SEO performance across markets, identify gaps, and implement targeted optimization strategies to improve results
* Collaborate with paid search, analytics, content, and CRM teams to align organic and paid search strategies
* Manage external SEO vendors and maintain standards for execution, reporting, and performance
* Conduct all business in a professional and ethical manner to serve customers and increase the goodwill and profit of the company
**Education and/or Experience**
* Bachelor’s degree in Marketing, Business, Analytics, or related field
* 7–10 years of SEO experience, including technical and content SEO
* Experience managing SEO for enterprise or multi-location websites
* Ability to translate search performance data into actionable strategies and improvements
* Advanced knowledge of search engine optimization practices, technical SEO principles, and search ranking factors
* Ability to apply common sense understanding to carry out instructions furnished in written and oral form or via DRH applications
* Ability to sit for majority of 8-hour workday; use hands and fingers to handle or feel; reach with hands and arms; talk and hear. Specific vision abilities required by this job include close vision and peripheral vision
* The noise level is generally moderate
**Preferred Qualifications**
* Experience with SEO tools
* Experience with large CMS platforms and templated page structures
* Experience managing local SEO programs at scale
Come join a winning team with a Fortune 500 company! We are growing fast and are looking for enthusiastic attitudes and team players to join our success. We offer an excellent benefits package including:
* Medical, Dental and Vision
* 401(K)
* Employee Stock Purchase Plan
* Flex Spending Accounts
* Life & Disability Insurance
* Vacation, Sick, Personal Time and Company Holidays
* Multiple Voluntary and Company provided Benefits
*/*Build YOUR future with D.R. Horton, America’s Builder.** */**/*#WeBuildPeopleToo*/*
**Job:** **Marketing*
**Organization:** **Corporate*
**Title:** *Senior Search Engine Optimization Manager (SEO)*
**Location:** *TX-Arlington*
**Requisition ID:** *2602333*
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