We are seeking a highly adaptable Senior Professional to lead the development, implementation, and continuous evolution of marketing capability tools and platforms.
This role will be a strategic thinker with strong technical fluency, marketing acumen, and cross-functional collaboration skills to drive scalable solutions across the marketing ecosystem.
Key Responsibilities:
1.Cross-functional Collaboration & Project Management
Work closely with global, geo, marketing, and cross-functional teams including marketing, tech and operations, to align on capability strategies and roadmaps.Translate marketing needs to technical requirements and track capability workstreams using Agile methodologies.Generate reports and insights to support data-driven decision-making and process optimization.2.Marketing Operation efficiency uplift & Capability Innovation: Bring inspiration and build path to the future looking marketing capability landscape
Analyze end-to-end marketing workflows to identify pain points and requirements for digital enablement.Design and evolve capability solutions that support a wide range of markeing functions.Proactively propose innovative capability solutions that improve productivity, collaboration and scalability.3.Tool Configuration and delivery: Manage End to End solution delivery, from business needs understanding, requirements summary, solution building, training and change management
Lead the configuration, deployment, and optimization of a diverse suite of marketing tool (e.g. Excel-based solutions, Airtable, Smartsheet).Apply basic scripting (e.g. VBA, JavaScript, Phython) and low-code/ no-code platforms to automate workflows.Troubleshoot technical issues and continuously improve tool performance based on user feedback and evolving business needs.Develop and deliver training programs to onboard and upskill teams on digital tools and solutions.Create and maintain comprehensive documentation, playbooks, and self-service resources to support scalable tool adoption.Act as a change agent to drive digital capability maturity across marketing teams.Key Partnerships:
Different marketing teamsOther GEO/global marketing capability counterpartProduct & Tech & AI & Data TeamsCritical Skills for Success:
Analytical & Strategic Thinking: Skills of analyzing complex business situations, identifying areas for improvement, and designing and proposing solutions, and driving changes inside big organizationCommunication & Collaboration:Excellent interpersonal skills to engage with both technical and non-technical stakeholders. Ability to translate technical concepts to business-friendly language.Presentation skills: including good story telling capabilities, and slides building capabilitiesProject & Change Management: Competencies of managing capability projects and driving adoption across teams. Understanding of Agile practices is preferred.Technical Proficiency & Data analysis capabilities:Has experience or interested and able to drive self learning in Airtable or similar tools (e.g., Notion, Smartsheet) . Support scripting and automation are required.Familiarity with other languages (e.g. JavaScript, Python) is a strong plus.Marketing Acumen:Solid understanding of marketing concepts, workflows and terminology.Experience with or exposure to end-to-end marketing process is highly valuable.Education & Experience:
Bachelor’s degree in Information Systems, Marketing, Business, or a related field.5+ years of experience in project management or digital transformationConsulting experience is a strong plusMarketing operations knowledge and experience is a strong plus