Senior Product Manager, Performance Data
Sinclair Broadcast Group
At **Digital Remedy** , we’re looking for a **Senior** **Product Manager** who is a strategic thinker with a passion for driving excellence in digital product management. As a key member of the Advanced Data Solutions team, you will help transform complex datasets into actionable insights. You have a talent for visualizing data and translating it into scalable platform solutions that empower both internal teams and external clients to make smarter decisions and drive business value.
In this role, you’ll lead cross-functional initiatives to define, build, and launch, performance-driven solutions that unlock new monetization opportunities and maximize campaign outcomes, enhance performance, and fuel innovation across our data solutions. You’ll be instrumental in shaping products that turn raw information into impactful tools, delivering client value while increasing engagement and revenue.
You’ll focus on high-impact areas such as CTV, audience insights, and media performance, ensuring seamless integration of features that align with market needs and elevate our digital media offerings.
**Responsibilities**
+ Develop a deep technical understanding of Digital Remedy’s products, services, and platform architecture
+ Lead the end-to-end product lifecycle for performance-based monetization solutions, from ideation to launch.
+ Collaborate cross-functionally with engineering, strategy, and operations teams to prioritize the backlog and deliver impactful features
+ Partner with client services, media operations, and product marketing to ensure smooth product rollout and successful adoption
+ Conduct customer and internal stakeholder interviews to validate product direction and gather feedback
+ Leverage deep understanding of ads performance marketing to design features that maximize campaign outcomes.
+ Analyze platform and user data to identify trends, inform roadmap priorities, and measure feature performance
+ Identify and validate new monetization levers and translate client and market needs into clear product requirements and actionable enhancements
+ Stay current on AdTech and CTV trends to proactively identify opportunities for innovation and growth
+ Drive product success through direct client engagement, including occasional international travel
**Our Ideal Candidate**
+ 7+ years of product management experience in an AdTech environment
+ Deep understanding of advertising workflows and data dependencies.
+ Strong expertise in performance marketing (DSPs, measurement, attribution, audience targeting, optimization).
+ Able to formulate and clearly communicate a technical vision and product strategy
+ Comfortable operating in a fast-paced, high-growth environment
+ Confident working cross-functionally with strong executive presence and communication skills
+ Customer-centric, with a keen ability to understand and translate client needs into product solutions
+ Skilled at presenting complex topics to both technical and non-technical audiences, across varying group sizes
+ Has a strong ability to visualize data in a way that is intuitive and meaningful for non-technical users
**Nice to Have**
+ Familiarity with identity graphs, clean rooms, or privacy-compliant targeting solutions.
+ Prior background in media planning, growth marketing, or customer acquisition strategy.
Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.
**About Digital Remedy**
Digital Remedy is a performance media partner for agencies, brands, and media companies. Through proprietary technology, services, and partnerships, Digital Remedy offers outcome-based media solutions for marketers empowering them to exceed beyond standard media goals. Whether brand or outcome focused, marketers can access insights, media planning, activation, measurement, reporting, and optimization capabilities to deliver the highest performance tied to ROI. The effectiveness of Digital Remedy’s solutions is supported by a tenured client roster of leading brands, agencies, and media companies. In addition, Digital Remedy is a proud recipient of several major award wins including the Digiday Technology Award and Crain’s Best Places to Work several years in a row including a rank of #1 in 2024.
**About the Team**
The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let’s talk.
The base salary compensation range for this role is $130,000 to $160,000. Final compensation for this role will be determined by various factors such as a candidates’ relevant work experience, skills, certifications, and geographic location. Full time positions are eligible for benefits that include participation in a retirement plan, life and disability insurance, health, dental and vision plans, flexible spending accounts, sick leave, vacation time, personal time, parental leave and employee stock purchase plan
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