Location(s):

Canada

City/Cities:

Toronto

Travel Required:

26% - 50%

Relocation Provided:

No

Job Posting End Date:

October 2, 2025

Shift:

Job Description Summary:

Senior National Account Executive – Loblaw Account

Our vision is loved brands, done sustainably, for a better shared future. As a Senior National Account Executive, you’ll work to drive customer value creation through best-in-class market execution through our Broker Sales Agency and collaborative business planning with Loblaws.  We are looking for people that have a passion for building relationships and will be proud to be a representative of our brands. This role is on the Juice & Dairy business unit, accountable for exciting brands such as Simply, Minute Maid, Fruitopia, Fuze Iced Tea and Fairlife Ultra Filtered milk.

Responsibilities 

Responsible for delivering annual business plan (Net Revenue, Gross Profit, Volume, Market Share, Trade, OPEX) i.e. P&L results, and owns the stewardship of the value chain end to end for assign customers

Communicate effectively cross-functionally within the team, Retail Sales, and with Business Unit associates

Build and maintain strong senior-level customer relationships with key decision makers at customer organization

Lead broker management in all key functional departments: merchandising, operations, finance, and marketing, and execute tactical plans to achieve Availability, Merchandising, Pricing, Space (AMPS) objectives

Continuously monitor competitive information, analyze data and identify implications/opportunity for business growth

Manage product mix and rate to deliver net revenue and gross profit ABP plan, build/submit incremental positive ROI proposals

Effectively manage trade spend budget to deliver plan at assigned customers within brand pricing strategies

Seek and execute collaborative promotional and merchandising opportunities across the total portfolio to maximize total beverage results

Develop annual business plan for assigned customers/Regions, Provide “Voice of the Customer” feedback to Business Unit/ Brands to be incorporated into annual Plan

Responsible for establishing measurable objectives, developing executional plans, and assessing performance of assigned broker and taking corrective action through business management routines and sales training

Lead retail execution with Acosta and customer to deliver higher sales performance, correct execution gaps in marketplace for core and new items, and ensure that specific distribution, pricing, shelving and merchandising objectives are met or exceeded

Qualifications 

Bachelor’s degree or equivalent work experience is required

Must possess at least 5 years of national sales experience within the beverage or CPG (Consumer Packaged Goods) industries, ideally within a Warehouse RTM

The ability to lead, prioritize, collaborate, and execute complex projects.

Relationship management (suppliers, contractors, bottlers) knowledge of third-party supplier/contractor culture/core competencies is required.

Knowledge of supplier capabilities and performance to enhance and manage relationships is required

Supply Chain operations and transportation expertise is needed, along with an understanding of warehouse route to market transportation planning and management

Must possess the ability to seek alternatives and recommend best solutions that gain all parties support and lead to win-win results

Skills:

Client Service, Communication, Contracts, Key Accounts, Marketing, Microsoft Office, Negotiation, Persuasion, Pricing Strategies, Sales Cycle, Sales Process, Waterfall Model

Pay Range:

$119,000 - $134,000

Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

Annual Incentive Reference Value Percentage:

15

Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.