This role is based at our Corporate Office in Menomonee Falls, WI. You’ll work onsite from Monday through Thursday, with the option to work remotely on Fridays.
 

About the Role

In this role, you will monitor the overall health and performance of Kohl’s email marketing programs, leveraging data and analytics to drive actionable insights and optimize engagement. You will play a critical role in ensuring deliverability and campaign effectiveness through detailed reporting and analysis.

What You’ll Do

Monitor and evaluate email  program health metrics, including deliverability, open rates, click-through rates, bounce rates and unsubscribes

Develop and maintain dashboards and performance reports to track email KPIs and trends over time

Analyze campaign performance to identify opportunities for improvement and optimization

Translate complex data into clear, actionable insights

Guide A/B testing and analyze results to optimize email and mobile journeys and content

Investigate deliverability issues and recommend corrective actions to improve inbox placement

Support compliance with email regulations and best practices, including an understanding of CAN-SPAM

Work with partners to automate reporting processes to improve efficiency and reduce manual tasks

Stay up-to-date on email and mobile marketing trends, tools, and industry benchmarks

Additional tasks may be assigned 

What Skills You Have

Required

Bachelor’s degree or equivalent experience

3+ years of experience in email marketing analytics or digital marketing reporting

Proficiency using Google Sheets, Adobe Analytics, Marketing Cloud Intelligence, or similar platforms

Preferred

Bachelor’s Degree in Business, Marketing, Computer Science, Management Information Systems, Statistics or similar