Job Description
What Will You Be Doing?
Lead CRM program operation, campaign, and initiative at omni channel, incl. Store, WeChat, Tmall, JD, and DYDevelop, implement, and continuously refine loyalty programs in line with business and marketing brand strategyDaily loyalty program operation across all channels to enhance customer acquisition, engagement, conversion, and retention throughout customer lifecycle and maximize customer lifetime valueTake initiative in identifying opportunities and collecting preferred practices across industries to continuously optimize CRM strategyWork closely with internal, external, and global partners in developing and executing CRM operation and campaigns to support business growth
What Do You Need To Bring?
5+ years’ experience with a successful track record in CRM fields, either in-house or at an agencyBachelor's degree required with emphasis on marketing/digital/analytic field, or equivalent practical experience Highly organized with multi-tasking, able to prioritize multiple tasks, execute simultaneously with great attention to detailsStrong cross-functional communication and collaboration, and initiative to drive result independentlyExperience in marketing analysis, digital marketing and platform backend data interpretationFluent in written and spoken English
Our Company
Abercrombie & Fitch Co. (A&F Co.) is a global retailer of five iconic, omnichannel lifestyle brands catering to the kid through millennial customer: Abercrombie & Fitch, abercrombie kids, Hollister, Gilly Hicks and Social Tourist. At A&F Co., we’re here for our associates, customers and communities on the journey to being and becoming who they are – and because no journey is the same, we strive to create an inclusive culture, where everyone is free to share ideas.
Our Values
We lead with purpose and always put our people first, which is evidenced by our Great Place to Work™ Certification, as well as being a 2021 recipient of Fortune’s Best Workplaces in Retail, and named a Best Place to Work for LGBTQ+ Equality by the Human Rights Campaign for 16 consecutive years. We’re proud to offer equitable compensation and benefits, including flexibility and competitive Paid Time Off, as well as education and engagement events, including various Associate Resource Groups, volunteer opportunities and additional time off to give back to our global communities.
What You'll Get
As an Abercrombie & Fitch Co. (A&F Co.) associate, you’ll be eligible to participate in a variety of benefit programs designed to fit you and your lifestyle. A&F is committed to providing simple, competitive, and comprehensive benefits that align with our Company’s culture and values, but most importantly – with you! We also provide competitive incentives to reward the commitment our associates have for moving our global business forward:
Incentive bonus programAnnual companywide review processFlexible spending accountsMedical, dental, and vision insuranceLife and disability insuranceAssociate assistance programPaid parental and adoption leaveAccess to fertility and adoption benefits through CarrotAccess to mental health and wellness app, HeadspacePaid Caregiver LeaveMobile StipendPaid time off & one paid volunteer day per year, allowing you to give back to your communityWork from anywhere (Mondays and Fridays are “work from anywhere” days for most roles & six work from anywhere weeks per year)Seven associate wellness half days per yearMerchandise discount on all of our brandsOpportunities for career advancement, we believe in promoting from withinAccess to multiple Associate Resource GroupsGlobal team of people who will celebrate you for being YOU!Additional InformationABERCROMBIE & FITCH CO. IS AN EQUAL OPPORTUNITY EMPLOYER