Position Summary

Role and Responsibilities

Key Responsibilities:

Develop & Lead the Subscription Business Strategy for Thailand business, ensuring alignment with regional and HQ expectations. The Business model can be both in-house and/or Third party model.Identify & Secure Business Partners – In case of having third party companies, Engage with existing or new third-party companies to operate and scale the subscription business. This function is including recruit / requisition / evaluate / of the partnerDrive Execution – Make sure we execute the biz model based on agreed timeline and implement into Samsung standard work operation. Work closely with all stake holders including in-house team and cross function team and outside partners.Establish Sustainable Business Models – Ensure financial feasibility, partner capability, and long-term growth through robust contractual agreements.Monitor Market Trends & Competitive Landscape – Continuously analyze competitors and develop a unique market differentiation strategy.Collaborate Across Teams – Work cross-functionally with product management, finance, and legal teams to establish a strong operational foundation.

Qualifications & Experience:

10+ years of experience in business development, digital commerce, or subscription-based models, preferably in consumer electronics or tech.Proven track record in pioneering new businesses or market entry strategies with high-level stakeholder management.Strong negotiation and partnership development skills, with experience working with third-party operators.Familiarity with online platforms, digital marketing, and e-commerce business models.Entrepreneurial mindset, resilience in handling complex business challenges, and the ability to thrive under high expectations.

Skills and Qualifications

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