JOB PURPOSE

This role is dedicated to driving Liquid I.V.’s international expansion and build a scalable global innovation and commercial pipeline. It will deliver end-to-end innovation and be responsible for building a future-fit portfolio across over ten international markets.

This individual will lead what launches, where, and when, act as the senior marketing representative in all cross-functional leadership forums, and oversee business development, commercialization, and go-to-market execution for Liquid I.V. internationally.
 

You’ll be part of a team that believes in doing work that matters — for people and the planet.

Because here, we don’t just hire for jobs. We invite you to be part of something bigger.

KEY RESPONSIBILITIES

Global Innovation & Market Pipeline Ownership

Own and develop the global innovation and market expansion pipeline for Liquid I.V.

Partner with local brand teams to identify optimization, whitespace, and new product opportunities.

Act as gatekeeper for all new innovation and market expansion initiatives.

Lead all stage-gate processes for new market entry:

Own global business cases

Support and consolidate local business cases

Present recommendations to senior stakeholders

Proposition & Localization Leadership

Lead localization of the global Liquid I.V. proposition including:

Consumer testing and insights strategy

Proposition, claims, and messaging localization

Artwork and claims strategy in partnership with R&D, Regulatory, and Legal

Innovation Development (2026+)

Lead innovation development for future international launches, including:

Serving as Project Lead for Sugar-Free international expansion

Defining project scope, timelines, and success metrics

Managing cross-functional stakeholders across R&D, Supply Chain, Regulatory, and PMO

Own consumer research and testing strategy for 2026+ innovation pipeline

Lead all gatekeeping for new product and market launches, including senior leadership presentations

Commercial & Cross-Functional Leadership

Partner closely with Finance to:

Manage global P&L assumptions

Define optimal pricing strategies

Manage trade investment to deliver profitable growth

Own one consolidated global business case, while coordinating and rolling up local market inputs

Partner with the Health & Wellbeing International Expansion Leadership Team to deliver profitable growth

REQUIRED QUALIFICATIONS

Bachelor’s degree in a relevant field

10+ years of experience across marketing & innovation.

Strong strategic and entrepreneurial mindset with a hands-on approach

Proven experience navigating whitespace innovation and new category development

Strong problem-solving skills with the ability to work beyond traditional ways of working

Demonstrated leadership across cross-functional teams, with the ability to influence without authority

Experience leading complex innovation programs that deliver sales and growth

International expansion or global brand experience

Strong commercial and financial acumen

Passion for health & wellbeing and building iconic, consumer-loved brands

Ability to work effectively across cultures and international teams

Pay: The pay range for this position is $119,400 to $179,000. Unilever takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs.  

Bonus: This position is bonus eligible.  

Long-Term Incentive (LTI): This position is LTI eligible.  

Benefits: Unilever employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance (including prescription drug, dental, and vision coverage), retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays, as well as access to numerous voluntary benefits. Any coverages for health insurance and retirement benefits will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents.  

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At Unilever, inclusion is at the heart of everything we do. We welcome applicants from all walks of life and are committed to creating an environment where everyone can thrive/succeed. All applicants will receive fair and respectful consideration, and we actively support the growth and development of every employee.

Unilever is an Equal Opportunity Employer/Protected Veterans/Persons with Disabilities.

For more information on your federal rights, please see Know Your Rights: Workplace Discrimination is Illegal

Employment is subject to verification of pre-screening tests, which may include drug screening, background check, credit check and DMV check.

If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at NA.Accommodations@unilever.com. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses. The Protected Veterans or Individuals with Disabilities AAP narratives are available for inspection by any employee or applicant for employment Monday through Friday during normal business hours at establishment.