MEET THE TEAM

The Splunk Field Marketing team is a dynamic, results-driven group responsible for building strong APAC marketing strategies that drive awareness, engagement, and demand for Splunk’s ground breaking solutions. Collaborating closely with sales, product marketing, and partners, the team creates impactful, localised campaigns, events, and programs that resonate with target audiences and fuel pipeline growth. We are passionate about storytelling, customer success, and turning data into action to empower organizations to achieve digital resilience.

We are seeking a strategic and driven marketing professional to join our team as the Head of Marketing for ANZ. You will be responsible for developing and executing impactful marketing programs to support customer acquisition, expansion, and pipeline growth across ANZ. As a vital member of the APAC marketing team, you will collaborate closely with various stakeholders to ensure successful program delivery and measurable outcome for your region. 

CORE RESPONSIBILITIES

Strategic Planning:

Lead the planning and execution of integrated marketing programs aimed at driving customer acquisition, expansion, and pipeline growth. Programs include Splunk-led events, regional sponsorships, executive engagements, C-level thought leadership, hands-on workshops, and webinars.Collaborate with APAC cross-functional marketing teams to align marketing strategies with regional priorities and deliver impactful outcomes for the ANZ market.Work closely with the Demand Generation (Digital Sales) team to optimise conversion of marketing leads to Marketing Converted Pipeline (MCP).

CROSS-FUNCTIONAL COLLABORATION AND COMMUNICATION:

Partner with ANZ field partner marketing managers and channel leaders to ensure optimal allocation and utilisation of MDF funds.Foster strong collaboration with APAC regional, global corporate, and local teams to achieve impactful results through Splunk global or regional campaigns.

DATA-DRIVEN DECISION MAKING:

Own all ANZ marketing metrics related to pipeline growth, executive engagement, lead generation, and brand awareness.Track, measure, and analyze marketing performance metrics to continuously refine and optimise marketing activities.Use data insights to enhance program effectiveness and ensure activities are delivered on time and within budget across ANZ.Regularly communicate marketing results and impact to key stakeholders within ANZ and APAC marketing.

TEAM DEVELOPMENT:

Collaborate with other marketing resources in ANZ to co-create integrated marketing plans that include field events, partner marketing, digital marketing, campaigns, and customer advocacy initiatives.Foster a growth mindset within the team through coaching, mentorship, and promoting innovative marketing approaches.Encourage continuous improvement by experimenting with new marketing strategies, tools, and technologies to optimise outcomes.

MARKETING INVESTMENTS: Manage marketing budgets effectively, ensuring resources are prioritised for maximum impact.

DESIRED QUALITIES:

Collaborative: Excellent teamwork skills, working well with APAC marketing teams, cross-functional stakeholders, and leadership.Resilient: Demonstrates a positive attitude towards challenges, adapting to changes, and persevering to achieve goals.Strategic: Ability to synthesize insights, prioritize investments, and drive measurable impact through marketing activities.Innovative: Continuously seeking new ways to improve marketing programs and adapt to changing market conditions.

REQUIREMENTS:

Minimum of 8+ years of B2B field marketing experience in ANZ and 5+ yrs experience in people managementExperience with B2B software marketing with demonstrable success as ANZ Marketing team lead is essential and advantageous.Proven ability to collaborate with cross-functional teams in APAC to achieve successful outcomes.Exceptional project management skills with a strong attention to detail.Excellent communication skills, both written and verbal.Positive, "can-do" attitude with a willingness to roll up your sleeves and get things done.Familiarity with Salesforce.com and Tableau is preferred.

#WEARECISCO

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