The Sr. Director, Sales - Meijer leads the executive relationship with a portfolio of regionally-specific customers. Partner directly with the retailers and lead a team of field-based region sales associates to identify strategic, mutually beneficial short-term and long-term growth opportunities for the retailers and all routes to market. Deliver net revenue, gross profit and volume objectives by maximizing Availability, Merchandising, Pricing and Shelving (AMPS) performance. **Function Related Activities/Key Responsibilities:** + Leads strategic, executive relationship building with a portfolio of regionally specific customers within the Large Store channel Responsible for growth within existing customer base as well as responsible for acquiring new business. + Leads Long Range Planning process and annual plan achievement through leading a team of region sales associates with direct customer responsibility. + Responsible for influencing, creating, coordinating, and communicating pricing architecture, price package plans, package and program architecture and promotional activity. + Coach's team to build strategies with the retailers that are aligned with warehouse sales, brand and commercial strategies. + Leads sales team associates with a cross-functional/general management lens - coaching and bringing knowledge to key decisions from all capability areas within North America Operating Unit (NAOU) to build a world-class retail sales team. Steward's world-class sales capability building within the customer team. + Work closely with Finance to monitor team performance vs. business plan and develop contingency plans or modify plans, as appropriate. + Coordinate category management strategy and execution and monitor progress of programs. + Leverage partnership with third party sales agent, Acosta Sales & Marketing that drives effective sales execution + Seek collaborative total beverage opportunities with NRS teams + Represent the company in involvement with external industry groups, serve on a strategic operating committee to help establish national food retail channel plans. + Provide day-to-day oversight for team resources. Participate in talent acquisition activities for the Sales division. **Education Requirements:** + Bachelor's degree from an accredited college or university. **Related Work Experience:** + 13-15 years sales or related industry experience. + Field-based U.S. assigned geography. + Location: Grand Rapids Michigan or Chicago + Extensive overnight travel, up to 60%. **Functional Skills:** + Knowledge of category management principles and experience applying/managing concepts at retail. Ability to develop and manage an integrated customer business plan. + Problem solving and analytical skills, time management, business planning, profit management, trade budget management expertise. + Strong leadership, oral & written communication skills. + Ability to direct a team, manage priorities and deploy resources. + Advanced Microsoft office computer applications skills. + Intermediate skill with consumer research and decision support software tools. **Skills:** National Account Development; Sales and Operations Planning (S&OP); Sales Team Management; Market Research; Strategic Leadership The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States. Pay Range:$193,000 - $222,000 Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered. Annual Incentive Reference Value Percentage:50 Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target. We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.