Senior Digital Merchandiser
Kforce
Kforce has a client that is seeking Senior Digital Merchandiser, Spirits to join our Digital Merchandising team in our Bethesda, MD. This is an onsite position 5x a week.
You will:
* Partner with Merchandising and Marketing to plan, develop and optimize online strategies for growing sales and maximizing margin
* Build strong cross-functional partnerships throughout the organization to drive and deliver strategy
* Own the planning and execution of our online pages across device types for search and browse journeys
* Formulate category strategies by creating customer-friendly shopping experiences for key segments, leveraging a deep understanding of customer needs and shopping behaviors
* Lead online taxonomy, navigation and sorting
Core Responsibilities:
* Category Management: Oversee and optimize product categories to align with business goals
* Digital Experience Optimization: Continuously improve the online customer journey
* Product Boosting: Strategically elevate key items to drive visibility and conversion
* Spirit Strategy Execution: Develop and implement merchandising strategies that reflect brand spirit and seasonal priorities
* Cross-functional Collaboration: Work closely with the marketing team to align campaigns and promotions
Performance Focus:
* Sales Impact: Monitor and respond to sales growth or decline with data-backed strategies
* Analytical Mindset: Use analytics to inform decisions and measure success
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