Bentonville, AR, 72712, USA
17 hours ago
Senior Copywriter
**Position Summary...** **What you'll do...** Conceptualizes and writes engaging content for creative initiatives, campaigns, and projects (for example, point-of-view advertisements, marketing campaigns, landing pages) by creating benefit- and feature-oriented messaging; ensuring on-brand consistency; developing copy for vendors (for example, content and advertising agencies); and updating and maintaining existing creative assets. Contributes to the development of the Content strategy by keeping up-to-date on industry trends, best practices, and the competitive landscape; collaborating with management, business owners, and other cross-functional stakeholders (for example, Design, User Experience (UX)) to translate business objectives into actionable marketing messages; writing copy for strategic program components (for example, seasonal marketing campaigns, brand shops); aligning product enhancements with Walmart's marketing goals; and partnering with producers, designers, and business owners to deploy efficient workflow processes. Maintains Walmart.com content guidelines and style guides by ensuring consistency and quality across the site experience; aligning company and vendor content with established brand standards; and maintaining and evolving the content tone and voice of Walmart.com. Coordinates, completes, and oversees job-related activities and assignments by developing and maintaining relationships with key stakeholders; supporting plans and initiatives to meet customer and business needs; identifying and communicating goals and objectives; building accountability for and measuring progress in achieving results; identifying and addressing improvement opportunities; and demonstrating adaptability and promoting continuous learning. Provides supervision and development opportunities for associates by hiring and training; mentoring; assigning duties; providing recognition; and ensuring diversity awareness. Ensures compliance with company policies and procedures and supports company mission, values, and standards of ethics and integrity by implementing related action plans; utilizing and supporting the Open Door Policy; and providing direction and guidance on applying these in executing business processes and practices. **Leadership Expectations** **Respect for the Individual:** + Demonstrates and encourages respect for all; builds a high-performing, diverse team; seeks, and embraces differences in people, cultures, ideas and experiences; creates a workplace and equitable experiences where associates feel seen, supported and connected through culture of belonging so associates thrive and perform; drives a positive associate and customer/member experience for all; identifies, attracts, and retains the best, diverse team members. + Creates a discipline and focus around developing talent, through feedback, coaching, mentoring, and developmental opportunities; promotes an environment allowing everyone to bring their best selves to work; empowers associates and partners to act in the best interest of the customer/member and company; and regularly recognizes others’ contributions and accomplishments. + Builds strong and trusting relationships with team members and business partners; works collaboratively and cross-functionally to achieve objectives; and communicates and listens attentively, with energy and positivity to motivate, influence, and inspire commitment and action. **Acts with Integrity:** + Maintains and promotes the highest standards of integrity, ethics and compliance; models the Walmart values and leads by example to foster our culture; supports Walmart’s goal of becoming a regenerative company by making a positive impact for associates, customers, members, and the world around us. + Follows the law, our code of conduct and company policies, and sets expectations for others to do the same; promotes an environment where associates feel comfortable sharing concerns and reinforces our culture of non-retaliation; listens to concerns raised by associates. takes action and encourages others to do the same; holds self and others accountable for achieving results in a way that is consistent with our values. + Acts as an altruistic servant leader and is consistently humble, self-aware, honest, and transparent. **Service to the Customer/Member:** + Delivers expected business results while putting the customer/member first and consistently applying an omni-merchant mindset and acts with an Every Day Low Cost mindset to drive value and Every Day Low Prices for customers/members. + Adopts a holistic perspective that considers data, analytics, customer/member insights, and different parts of the business when making plans and shaping the team’s strategy. **Strive for Excellence:** + Consistently raises the bar and seeks to improve; demonstrates curiosity and a growth mindset; seeks feedback, asks thoughtful questions, fosters an environment that supports learning, innovation, and learning from mistakes, and intelligent risk-taking; and exhibits resilience in the face of setbacks. + Seeks and implements continuous improvements and encourages the team to leverage new digital tools and ways of working. At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more. You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable. For information about PTO, see https://one.walmart.com/notices . Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart. Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms. For information about benefits and eligibility, see One.Walmart (https://one.walmart.com/) . Bentonville, Arkansas US-09401: The annual salary range for this position is $80,000.00 - $155,000.00 Bellevue, Washington US-11663 | Hoboken, New Jersey US-10279: The annual salary range for this position is $96,000.00 - $186,000.00 San Bruno, California US-08848: The annual salary range for this position is $104,000.00 - $202,000.00 Additional compensation includes annual or quarterly performance bonuses. Additional compensation for certain positions may also include : - Stock ㅤ ㅤ ㅤ ㅤ ‎ **Minimum Qualifications...** _Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications._ Bachelor’s degree in Journalism, Creative Writing, Advertising, or related field and 2 years' experience in copywriting OR 4 years' experience in copywriting. **Preferred Qualifications...** _Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications._ Copywriting for online brand initiatives, Copywriting in an online creative or related digital field, Copywriting in a retail environment, Developing copy concepts in a retail or marketing environment, Working for or with creative agencies **Primary Location...** 702 Sw 8Th St, Bentonville, AR 72716, United States of America Walmart and its subsidiaries are committed to maintaining a drug-free workplace and has a no tolerance policy regarding the use of illegal drugs and alcohol on the job. This policy applies to all employees and aims to create a safe and productive work environment. Walmart, Inc. is an Equal Opportunity Employer- By Choice. We believe we are best equipped to help our associates, customers, and the communities we serve live better when we really know them. That means understanding, respecting, and valuing diversity- unique styles, experiences, identities, abilities, ideas and opinions- while being inclusive of all people.
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