Company Description

Domino’s Pizza, which began in 1960 as a single store location in Ypsilanti, MI, has had a lot to celebrate lately: we’re a reshaped, reenergized brand of honesty, transparency and accountability – not to mention, great food! In the rise to becoming a true technology leader, the brand is now consistently one of the top five companies in online transactions and 65% of our sales in the U.S. are taken through digital channels. The brand continues to ‘deliver the dream’ to local business owners, 90% of which started as delivery drivers and pizza makers in our stores. That’s just the tip of the iceberg…or as we might say, one “slice” of the pie! If this sounds like a brand you’d like to be a part of, consider joining our team!

Job Description

THE ROLE: Domino’s Pizza is seeking a skilled senior associate digital campaign marketing manager to activate on multi-step, multi-channel sequences and personalized campaigns to drive lifetime value. This role will be vital in unlocking Domino’s significant data advantage and accelerating impact of digital channels to drive topline business growth by deploying more relevant, high-value consumer experiences across channels.

WHAT YOU’LL DO:

(50%) Develop and lead initiatives for Personalization Digital Customer Journey

Collaborate with Manager, Personalization on the strategic roadmap for digital customer journeys and personalization in partnership with Data Sciences, Data Management, Digital Media,  Customer Care, and eComm teamsPartner with data sciences to optimize digital customer journeys and personalization campaignsStrategic development,  of targeted/personalized campaigns aimed at solidifying acquisition and increasing frequencySet the strategic roadmap for journey and personalization based eComm features, offers, and enablementPartner with decision science on integration of data and data models into personalization campaigns and/or customer journeysCollaborate and gather information to assist in creating presentations to Marketing Leadership and other advisory boards regarding program performance or other key updates.Maintain working knowledge of Customer Journey best practice, including technical solutions as well as data integration approaches on eComm and marketing channels

(50%) Project Management of Personalization Campaigns & Digital Customer Journeys

Work with cross-functional groups including MarTech Operations, Data Sciences, Data Management, Media, IT, Marketing, Legal, etc. to develop full project plans tied to multi-channel, multi-step journeys and personalized/targeted campaignsEstablish key milestones, deadlines and dependencies for each cross-functional team and track cross-functional progress against those deadlines/milestonesOwn the prioritization and implementation of enhancements for journey & personalization based eComm features, offers, and enablement.

QualificationsBachelor’s Degree in business, marketing, or related field5+ years in developing CRM digital experiencesDigital UX experience in within the QSR or retail eCommerce industry is desiredFamiliarity with online marketing tools including CRM systems and marketing automation tools.Self-starter with high focus on team success across functionStrong written and verbal communication skillsStrong project management and leadership abilityAbility to sift through data/insights and translate into effective marketing activation plansProven ability to drive change and adapt quickly

Additional Information

All your information will be kept confidential according to EEO guidelines.

Additional Information

Benefits:

Paid Holidays and Vacation   Medical, Dental & Vision benefits that start on the first day of employmentNo-cost mental health support for employee and dependentsChildcare tuition discountsNo-cost fitness, nutrition, and wellness programsFertility benefitsAdoption assistance401k matching contributions   15% off the purchase price of stock   Company bonus