Portage, Michigan, USA
2 days ago
Senior Analyst, Strategic Marketing- CMF (Hybrid)
Work Flexibility: Hybrid

The Senior Analyst will be responsible for managing multiple databases that the CMF marketing & strategic sales teams will use to help create, develop, and execute our strategic offense around our supply chain customers.  You will work with multiple business teams to understand the data points and provide various support based on internal and external customer needs.  All the activity directly relates to the enablement of marketing, sales, and strategic sales while supporting the evolving needs of the CMF business.

What you will do:

Assist with the planning, design, and build of data visualization platforms to support sales and marketing teamsAssist with the improvement and sourcing of master data assets, including third-party dataWorks with the manager and co-workers to help support program operations, including managing and updating large databasesUnderstand the different marketing channel strategiesTrack and report KPIs to leadership and salesUnderstand key competitors and their relative strengths/weaknesses, and maintain networks of people and resources for obtaining competitive informationMaintain customer engagement and deeply understand customer needsPlay a role in developing strategic selling platforms leveraging Microsoft Power PlatformUnderstand what customers value and how they perceive different attributes of the product or portfolioArticulate why the product or portfolio adds value or solves problems for the customerCreate marketing strategies to understand, develop, and enhance the relationship between the customer and the businessTie the business goal of the program to the overall goal of StrykerSynthesize market trends and make recommendations on areas of strategic focusDevelop new strategies, sales tools, and communication plans for the programArticulate desired communications outcomes consistent with marketing strategy to partners and stakeholdersAnalyze customer satisfaction to assess trends in customer engagement, and incorporate trends into strategic planningProvide the marketing research partner with key objectives and inputs to drive customer insights

Minimum Qualifications (Required):

Bachelor's degree required2+ years of work experience requiredDemonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint) & Power BI report building

Preferred Qualifications:

Knowledge within the craniomaxillofacial spaceAdvanced Power BI report creation

Travel Percentage: 30%

Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability.

Stryker Corporation will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.

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