Salesforce Distributed Marketing Developer
NTT Data, Inc.
Job Title: Salesforce Distributed Marketing Developer
Job Overview
We are seeking an experienced Salesforce Distributed Marketing Developer to support the design, development, and optimization of distributed marketing solutions across multi-business units, franchise networks, dealers, and partner ecosystems. The ideal candidate will have hands-on expertise in Salesforce Marketing Cloud—particularly Distributed Marketing, Journey Builder, and custom integrations—to deliver scalable, compliant, and brand-governed digital marketing experiences.
Key Responsibilities
Design, configure, and implement Salesforce Distributed Marketing capabilities, including campaign distribution, approvals, and localized execution for partner networks. Develop scalable Journey Builder workflows, email automations, and cross-channel campaigns tailored to distributed marketing use cases. Build and optimize marketing assets using AMPscript, dynamic content blocks, and personalization techniques. Support integration between Salesforce CRM and Marketing Cloud, ensuring synchronized lead/contact data and proper segmentation across business units. Implement content syndication models and ensure consistent brand governance across partner-driven campaigns. Develop and troubleshoot REST/SOAP API integrations for seamless data exchange and automation. Collaborate with marketing, sales, and partner teams to define business processes and distributed campaign workflows. Ensure all marketing workflows and data handling comply with GDPR, CCPA, and internal privacy/security standards. Provide technical guidance, documentation, and best practices for distributed marketing execution.Required Technical Skills
Strong knowledge of Salesforce Distributed Marketing architecture, workflows, and configuration. Proficiency with Marketing Cloud modules—Journey Builder, Email Studio, Automation Studio. Advanced experience with AMPscript, personalization logic, and dynamic content. Hands-on experience with REST/SOAP APIs, integrations, and data model design. Strong understanding of multi-business unit campaign management, approval processes, and governance frameworks. Experience in data segmentation, contact models, and content syndication structures. Solid understanding of Salesforce CRM data and synchronization mechanisms.Business & Functional Skills
Deep expertise in distributed marketing models—franchise, dealer, partner networks. Ability to design and implement approval workflows, localizable content templates, and brand governance rules. Strong understanding of data privacy, compliance frameworks (GDPR, CCPA), and consent management. Ability to collaborate with cross-functional business teams to translate marketing requirements into scalable technical solutions.Certifications
Salesforce Marketing Cloud Developer Salesforce Marketing Cloud Consultant Salesforce Distributed Marketing AccreditationExperience
6+ years of hands-on experience in Salesforce Marketing Cloud development. Demonstrated experience delivering distributed or multi-business-unit marketing programs.
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