Salesforce Business Analyst Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way you’d like, where you’ll be supported and inspired by a collaborative community of colleagues around the world, and where you’ll be able to reimagine what’s possible. Join us and help the world’s leading organizations unlock the value of technology and build a more sustainable, more inclusive world. **Location : Atlanta ,GA** Role : Salesforce Business Analyst **Job Description** "Total Experience 8 to 10 Years Relevant Experience 5 to 7 Years Candidate must have Lead workshops and interviews to capture business requirements across customer service teams Document currentstate processes and define futurestate workflows aligned with Salesforce capabilities Support implementation and configuration of Marketing Cloud including Email Studio Journey Builder Automation Studio and Mobile Studio Design customer journeys and advise on data models to support personalized communications and automation Translate business needs into functional specifications and user stories Collaborate with architects and developers to ensure accurate solution delivery Define reporting requirements and KPIs for customer service and marketing operations Support data migration planning and validation ensuring alignment with business expectations Conduct user training and develop adoption strategies for Service Cloud and Marketing Cloud Act as a liaison between business users and technical teams during UAT and golive Additional Strong experience with Salesforce Service Cloud and case management processes Salesforce Marketing Cloud Email Studio Journey Builder Automation Studio Proven ability to design and optimize customer journeys and marketing automation workflows Experience with data modeling reporting and marketing KPIs Working knowledge of AMPScript SQL HTMLCSS and API integrations Excellent communication skills to bridge technical and nontechnical stakeholders Track record of delivering Salesforce projects in fastpaced environments" **Life at Capgemini** Capgemini supports all aspects of your well-being throughout the changing stages of your life and career. For eligible employees, we offer: Flexible work Healthcare including dental, vision, mental health, and well-being programs Financial well-being programs such as 401(k) and Employee Share Ownership Plan Paid time off and paid holidays Paid parental leave Family building benefits like adoption assistance, surrogacy, and cryopreservation Social well-being benefits like subsidized back-up child/elder care and tutoring Mentoring, coaching and learning programs Employee Resource Groups Disaster Relief **Disclaimer** Capgemini is an Equal Opportunity Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, national origin, gender identity/expression, age, religion, disability, sexual orientation, genetics, veteran status, marital status or any other characteristic protected by law.This is a general description of the Duties, Responsibilities and Qualifications required for this position. Physical, mental, sensory or environmental demands may be referenced in an attempt to communicate the manner in which this position traditionally is performed. Whenever necessary to provide individuals with disabilities an equal employment opportunity, Capgemini will consider reasonable accommodations that might involve varying job requirements and/or changing the way this job is performed, provided that such accommodations do not pose an undue hardship.Capgemini is committed to providing reasonable accommodations during our recruitment process. If you need assistance or accommodation, please reach out to your recruiting contact.Click the following link for more information on your rights as an Applicant Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, generative AI, cloud and data, combined with its deep industry expertise and partner ecosystem. Ref. code: 328343 Posted on: Sep 15, 2025 Experience Level: Experienced Professionals Contract Type: Permanent Location: Atlanta, GA, US Brand: Capgemini Professional Community: Software Engineering Capgemini is an Equal Opportunity Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, national origin, gender identity/expression, age, religion, disability, sexual orientation, genetics, veteran status, marital status or any other characteristic protected by law.