This position is responsible for sales of transactional products through indirect sales channel. Provides leadership to direct/indirect sales efforts and/or fully responsible to handle all aspects of sales and marketing activities that ensure sustainable business growth and gain market share.  Monitors key indicators’ performance and provides coaching and development activities for internal staffs and external partners.  Formulate sales strategy for the assigned territory or products, develop sales forecast, budget and manpower planning; supervises and trains distributors/ dealers/retailers and/or sales force to achieve sales targets; pursue key prospects, negotiate and construct appropriate terms of sales for businesses/projects. Lead transformative growth across the entire business value chain while supporting the company and partners to exceed customers’ expectations.

Develop strategies\: develop and formulate sales strategies and conduct promotion campaigns to achieve individual products sales targets and ensure new offer launch successMarket Analysis\: monitor industry tends and participate associations that translate insights into effective market-expansion strategies aligned with the business directions Goal setting\: lead in planning goals and key objectives for the channel including field execution and process improvement to drive growth and enhance effectivenessTeam leadership\: Monitor performance and provides coaching and development activities for staffProfessional negotiation\: participate in important negotiations with key customers/projectsMaintain an active customer account base and/or grow successful channel relationshipsIdentify new business potentials and channel opportunities from the industryPrepare forecast and annual budget plan for regular review with senior management