Job Title:

Sales Coach

Job Description

Key Responsibilities:

Deliver one-on-one and group coaching sessions focused on:Sales techniques (consultative selling, objection handling, closing)Product knowledge and system navigationCustomer engagement and complianceMonitor live or recorded calls to evaluate agent performance against KPIs and quality benchmarksIdentify performance gaps and develop tailored coaching and development plansCollaborate with Team Leaders and QA Analysts to ensure a unified coaching approachFacilitate daily/weekly motivational huddles, performance insights, and quick refreshersTrack and report on coaching effectiveness and improvements in agent performanceSupport onboarding and continuous upskilling of new and existing sales staffDrive a high-performance culture through best practice sharing and recognitionEnsure adherence to compliance, regulatory, and business standardsAnalyze performance data to identify trends and opportunities for interventionConduct regular floor support, side-by-sides, or shadowing sessionsContribute to the creation and refinement of training materials and documentation

Skills and Competencies:

In-depth knowledge of sales strategies and customer psychologyExceptional communication, interpersonal, and motivational skillsProven ability to coach and develop others in a fast-paced sales environmentStrong analytical and data interpretation skillsHigh emotional intelligence and adaptabilityEffective time management and organizational skillsConfident in delivering presentations and facilitating trainingProficiency in CRM systems, call monitoring platforms, and Microsoft Office

Minimum Requirements:

Matric (Grade 12) – EssentialMinimum 5 years’ proven experience in a high-performance sales environment, including at least 2 years in a contact centre sales role and 1 year in a coaching, QA, or leadership capacity within a sales teamExperience working in a target-driven and customer-centric environmentDemonstrated ability to influence sales outcomes through coaching and development initiativesProficiency in CRM systems, sales enablement platforms, call tracking tools, and Microsoft OfficeSales coaching certification or relevant training qualification – Advantageous

Key Performance Indicators (KPIs):

% improvement in sales conversions post-coachingTarget achievement and performance uplift of coached agentsCoaching session completion ratesImprovement in Quality Assurance (QA) scoresDecrease in compliance or regulatory breachesRetention of agents within coached groups

Location:

ZAF Cape Town - 18 Main Rd, Claremont, Cape Town, 7708

Language Requirements:

Time Type:

Full time

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