RRP Omnichannel Trainee
Japan Tobacco International (JTI)
[Position Purpose]
Support the Omnichannel & Digital team in enhancing consumer experience and driving business impact by optimizing Global Consumer Care integration, digital touchpoints, strengthening, and the execution of data-driven omnichannel initiatives that contribute to brand growth and commercial performance.
[Knowledge, Skills, Experience Required]
Major in Marketing or a related Business field 1+ years of FMCG marketing would be an advantage Fluent in English and Korean Understanding of digital platforms and consumer trends. Proficiency in MS Office, particularly Excel and PowerPoint. Ability to analyze basic digital performance metrics such as GA and website funnels. Detail-oriented, organized, and able to manage multiple tasks with accuracy. Strong communication skills for collaborating with various stakeholders. Proactive, self-driven mindset with a genuine interest in digital and consumer experience.
[Main Areas of Responsibility]
Consumer Experience & Global Consumer Care Support
Support monitoring, consolidation, and progress tracking of consumer experience cases aligned with GCC standards, enabling timely issue identification and structured escalation management. Assist in compiling consumer feedback across channels and preparing concise insight summaries. Updates of consumer facing global guidelines, FAQs, and knowledge assets to ensure consistency with GCC global standards.Digital Journey Optimization & Performance Support
Support New Product launch readiness by reviewing digital touchpoints, confirming system alignment (web/eCRM). Support review of GA metrics, including traffic quality, funnel conversion, and interaction behavior. Conduct Website QA for systematic checks of consumer funnel flows to ensure journey stability and identify issues.Integrated Marketing project & Asset Coordination
Support the preparation of planning decks, performance updates, internal alignment documents, and cross-functional communication materials. Assist in development and execution support for omnichannel promotions aligned with business priorities and brand direction. Coordinate asset development with internal stakeholders and external vendors, ensuring accuracy, timely delivery, and brand consistency.Market Intelligence, Trend Analysis & Operational Support
Conduct research on emerging trends across FMCG, competitors' digital engagement, and consumer behavior, synthesizing key implications for the business. Assist in managing marketing asset inventory, tracking vendor requests, and maintaining documentation for operational accuracy. Support PR/PO/GR alignment and maintenance of the RRP budget log documents.
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