Assists in building strategic relationships with opinion leaders who affect the reputation of the Church, and whose actions and influence can help or hinder the Church's mission.  Providing information, insights and perspectives by:  (a) identifying problems, challenges, and opportunities facing the Church, (b) providing information and analysis to help Church leaders make informed decisions, (c) recommending possible effects of those decisions on specific publics (d) communicating in ways that build effective relationships for the Church and help solve problems.  Primary audiences for this position include the Public Affairs director to whom this person reports; Public Affairs directors' council, the Public Affairs committee.