JLL empowers you to shape a brighter way.  

Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people  and empowering them to  thrive, grow meaningful careers and to find a place where they belong.  Whether you’ve got deep experience in commercial real estate, skilled trades or technology, or you’re looking to apply your relevant experience to a new industry, join our team as we help shape a brighter way forward.   

PROPERTY MARKETING STRATEGIST

The Property Marketing Strategist leads the development and execution of marketing strategies, deliverables and activities associated with helping commercial real estate owners market their existing buildings or buildable land to prospective occupants and developers. This person is not only a master marketer but a proficient project manager with the ability to conceptualize the direction of campaigns and promotional materials independently.

This person will primarily be focused on:

Building marketing plans that align with the goals of building owners and property representatives; Managing the associated project plans required to bring all tactics to market;Providing art direction to express the plan visually;Developing marketing assets using InDesign, PowerPoint, and property marketing tools;Creating email marketing campaigns;Overseeing and project managing property promotion events;Tracking results and proposing changes based on responses and metrics;

PRIMARY RESPONSIBILITIES

Lead development of property marketing strategies and play a significant role in the creative process for campaign development. Provide creative guidance and make recommendations on enhancements to building/asset branding, positioning, messages, programs and technology;Develop consistent messaging and deploy variations on messaging through media channels;Create, implement and track marketing plans and budgets, including objectives, timelines, marketing elements, costs, resources, media buys, etc.; Develop sample materials and presentations for large pitches;Present property marketing strategies, plans and ideas internally to garner feedback/support and to clients to secure feedback/approval;Develop client and prospect event strategy and execute events including managing relationships with outside vendors; Scope and oversee photography and videography as needed to promote assigned properties;Manage multiple projects simultaneously with minimal direction to the satisfaction of the brokers involved and their clients;Act as project manager for the marketing plan and related marketing tactics, including naming and branding creation, brochure development, direct mail campaigns, presentations, events, on-site marketing centers and other environmental graphics, etc., partnering with the internal graphics design team or outside vendors;Develop and maintain a portfolio of best-in-class marketing deliverables to share with clients, prospective clients, and other teams within JLL;Contribute to team-wide/corporate marketing initiatives that are integral to the company’s success; Act as internal liaison to key areas of the firm to identify marketing needs and ensure follow-up;Direct the design of deliverables across all relevant mediums – digital and print (e.g. Weebly websites and HTML email), print (e.g. brochures, postcards, flyers, etc.) and events (e.g. invitations, banners, directional signage, etc.);Offer support with special projects as needed and as time allows.

EDUCATION AND EXPERIENCE

Bachelor’s Degree preferred4-8 years of marketing experience, commercial real estate experience preferred

KNOWLEDGE, SKILLS AND ABILITIES

Outstanding project management and situational leadership skills; Excellent written and verbal communication skills;Experience translating business needs/challenges into marketing solutions;Positive, can-do attitude in the face of complication or adversity;Ability to ignite and build strong interpersonal relationships with individuals at all levels within the organization;Assertive and deadline oriented and business minded;Comfortable and confident in conducting client presentations; Commitment to details and sound sense of graphic design;Ability to work in a team environment and juggle multiple projects simultaneously; Creative, "big picture” thinker;Budget management skills;Proficient in Microsoft Suite, Adobe Suite and InDesign;Knowledge in Adobe Suites;Experience working with marketing automation tools, Eloqua preferred;Ability to travel approx. 10-15%.

Location:

On-site –Lisbon, PRT

If this job description resonates with you, we encourage you to apply even if you don’t meet all of the requirements.  We’re interested in getting to know you and what you bring to the table!

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For candidates in the United States, please see a full copy of our Equal Employment Opportunity policy here.

Jones Lang LaSalle (“JLL”) is an Equal Opportunity Employer and is committed to working with and providing reasonable accommodations to individuals with disabilities.  If you need a reasonable accommodation because of a disability for any part of the employment process – including the online application and/or overall selection process –  you may email us at accomodationrequest@am.jll.com. This email is only to request an accommodation. Please direct any other general recruiting inquiries to our Contact Us page > I want to work for JLL.