The Product Specialist will play a crucial role in the development, marketing, and support of our products. This position requires a blend of technical expertise, market knowledge, and strong communication skills to ensure the success of our products in the marketplace. The Product Specialist will work closely with cross-functional teams including product development, marketing, sales, and customer support to drive product initiatives from conception to launch and care.

Responsibilities:                                                                                                                                               

Product Research and Analysis: Conduct market research to identify customer needs, market trends, and competitive landscape. Analyze product performance metrics, user feedback, and market data to inform product development and optimization strategies. Product Development Support: Collaborate with product development teams to define product requirements, features, and enhancements based on market insights and customer feedback. Provide input on product design, functionality, and user experience to ensure alignment with customer needs and company objectives. Product Marketing: Assist in the creation of product messaging, positioning, and go-to-market strategies. Co-develop marketing collateral such as product datasheets, presentations, and sales tools to support sales and marketing efforts. Support product launches and promotional campaigns by coordinating with Project Managers, R&D, Production, Marketing and Sales. Customer Support and Training: Serve as a subject matter expert for internal teams and external customers, providing deep product knowledge and understanding of the entire process (Order-to-installed) Address customer inquiries, issues, and feedback in a timely and professional manner to ensure a positive customer experience. Product Performance Tracking: Monitor key performance indicators (KPIs) and metrics related to product sales, adoption, and customer satisfaction. Generate reports and analysis to evaluate product performance and identify areas for improvement or optimization.

 

 

 

 

 

 

The daily tasks of a Product Specialist can vary depending on the stage of product development, current projects, and specific responsibilities within the organization. However, here is a typical outline of daily tasks for a Product Specialist:

Market Research and Analysis: Review industry news, competitor products, and market trends to stay updated on developments in the industry. Analyze customer feedback, product usage data, and market research reports to identify insights and opportunities. Compile research findings into reports or presentations to share with the product development and marketing teams. Product Development Support: Participate in meetings with product development teams to discuss project status, address challenges, and prioritize tasks. Provide input on product features, functionality, and user experience based on market research and customer feedback. Review product documentation, specifications, and prototypes to ensure alignment with requirements and objectives. Product Marketing: Collaborate with the marketing team to develop marketing materials such as product datasheets, presentations, and website content. Assist in the creation of product messaging, positioning, and value propositions for different target audiences. Coordinate with the sales team to provide them with product information, training, and sales support materials. Customer Support and Training: Respond to customer inquiries. Conduct product training sessions for internal teams, sales representatives, and customers to ensure a thorough understanding of the product. Work closely with customer support teams to address technical issues, troubleshoot problems, and escalate issues as needed. Product Performance Tracking: Monitor key performance indicators (KPIs) such as product sales, adoption rates, and customer satisfaction scores. Analyze data from analytics platforms, customer surveys, and feedback channels to evaluate product performance and identify areas for improvement. Cross-Functional Collaboration: Collaborate with cross-functional teams including product management, engineering, marketing, sales, and customer support to align priorities and objectives. Participate in meetings, brainstorming sessions, and workshops to share updates, gather feedback, and drive decision-making.

 

We are the ASSA ABLOY Group
Our people have made us the global leader in access solutions. In return, we open doors for them wherever they go. With nearly 63,000 colleagues in more than 70 different countries, we help billions of people experience a more open world. Our innovations make all sorts of spaces – physical and virtual – safer, more secure, and easier to access. 

As an employer, we value results – not titles, or backgrounds. We empower our people to build their career around their aspirations and our ambitions – supporting them with regular feedback, training, and development opportunities. Our colleagues think broadly about where they can make the most impact, and we encourage them to grow their role locally, regionally, or even internationally.

As we welcome new people on board, it’s important to us to have diverse, inclusive teams, and we value different perspectives and experiences.