Product Research Lead
D.R. Horton, Inc.
*D.R. Horton, Inc., the largest homebuilder in the U.S.,*was founded in 1978 and is a publicly traded company on the New York Stock Exchange. It is engaged in the construction and sale of high-quality homes designed principally for the entry-level and first time move-up markets. The Company also provides mortgage financing and title services for homebuyers through its mortgage and title subsidiaries. Please visit our website atwww.drhorton.comfor more information.
**D.R. Horton, Inc.**is currently looking for a*_Product Research Lead_*. The right candidate will perform various accounting or finance functions with limited supervision by being able to identify issues, research, develop solutions and implement such solutions.
*Essential Duties and Responsibilities*include the following. Other duties may be assigned.
* Lead user research initiatives to identify customer needs, behaviors, motivations, and pain points across digital products and marketing experiences
* Design and execute qualitative and quantitative research methodologies, including interviews, surveys, usability studies, journey mapping, and behavioral analysis
* Synthesize research findings into actionable insights that inform product strategy, feature prioritization, and experience design decisions
* Partner with Product Managers, Designers, Marketing teams, and business stakeholders to define research objectives and evaluate proposed solutions
* Develop customer personas, user segments, and journey frameworks that support product development and marketing initiatives
* Analyze customer feedback, usage data, market trends, and competitive insights to identify opportunities for product and experience enhancements
* Establish research standards, frameworks, and best practices to ensure consistency and reliability across research activities
* Present findings and recommendations to leadership and cross-functional teams through reports, workshops, and stakeholder presentations
* Maintain a centralized repository of research findings, customer insights, and experience recommendations
* Evaluate emerging research tools, methodologies, and technologies to enhance organizational research capabilities
* Conduct all business in a professional and ethical manner to serve customers and increase the goodwill and profit of the company
* Ability to travel overnight
**Education and/or Experience**
* Bachelor's degree in Human-Computer Interaction, Psychology, Marketing Research, User Experience, Business, or a related field
* Five (5) years of experience in user research, product research, market research, customer insights, or related disciplines
* Experience conducting both qualitative and quantitative research
* Knowledge of user research methodologies, customer experience principles, and behavioral analysis techniques
* Strong analytical, research synthesis, and stakeholder communication skills
* Ability to translate complex research findings into practical business and product recommendations
* Ability to apply common sense understanding to carry out instructions furnished in written and oral form or via DRH applications
* Ability to sit for majority of 8-hour workday; use hands and fingers to handle or feel; reach with hands and arms; talk and hear. Specific vision abilities required by this job include close vision and peripheral vision
* The noise level is generally moderate
**Preferred Qualifications**
* Experience supporting digital products, customer-facing applications, or marketing technology platforms
* Experience with analytics, experimentation, or customer experience optimization tools
Come join a winning team with a Fortune 500 company! We are growing fast and are looking for enthusiastic attitudes and team players to join our success. We offer an excellent benefits package including:
* Medical, Dental and Vision
* 401(K)
* Employee Stock Purchase Plan
* Flex Spending Accounts
* Life & Disability Insurance
* Vacation, Sick, Personal Time and Company Holidays
* Multiple Voluntary and Company provided Benefits
*/*Build YOUR future with D.R. Horton, America’s Builder.** */**/*#WeBuildPeopleToo*/*
**Job:** **Marketing*
**Organization:** **Corporate*
**Title:** *Product Research Lead*
**Location:** *TX-Arlington*
**Requisition ID:** *2602947*
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