JOB PURPOSE

The Product Owner is part of the Digital Sales Transformation to drive sustainable business growth by improving efficiency, effectiveness, & productivity with customer-first mindset via digital solutions in omnichannel strategy with commercial teams, distributors, wholesaler and customer (retailers).

The Product Owner is responsible to:

Lead and deploy digital solutions optimizing customer journey with harmonized execution in end-to-end route to customer process Proactively improve system usage via process & capabilities shaping Driving sales growth and fixing painpoints with internal & external partners

 

The Big Bets: Provide the best customer experience and unlock growth:

Assertive in enable digital touchpoint in Omni-channel customer experience Entrepreneurial spirited in creating value for the business & customer Shape sustainable growth in building right capabilities

 

The ambition is not only HEINEKEN scope focused where it is also to progressively tracking towards leading the best-in-industry/ market needs in products and services offering, not limited to provide shared services with competitors and peers. This outward looking approach is a fundamental for a Product Owner to deliver successful customer-first solutions.

 

KEY ACCOUNTABILITIES

 

Fundamental understanding of Product Growth & its activation funnel: Realisation of onboarding, retention and reactivation to have laser sharp focus in shaping value proposition solving painpoints and empowerment as part of omni customer experiences The Product Owner is responsible for training & survey with users for new features and changes to ensure sustainable use for optimisation to achieve efficiency & productivity Distributor operation flow: Understand distributor operations such as purchase order processing, sales order processing, credit check, return & empties collection, trade term, customer data management, inventory management, sales routing and fleet management Deployment: The Product Owner is involved in rolling out technical & business go-live initiation and hypecare for new users who not trained/ briefed System integration and process building: Co-create business process with key stakeholders to integrate between systems with business first approach based on primary operational requirements Product vision: Owns, creates and communicates clear vision, including requirements for new features and its end-to-end deployment plan to internal and external stakeholders Stakeholder management: Effectively gather input from stakeholders, especially at executives level, manages their expectations, and keeps them informed about product changes and developments relevant to business growth  KPI Product demonstrations: Demonstrations to showcase new features or improvements to stakeholders, with follow-up for effective sell-in & execution Decision-making: Informed & calculated decisions regarding product priorities, scope changes, limitation, mitigation steps and business continuity plan with consensus from sponsors Continuous improvement: Actively seeks feedback from stakeholders to improve the product and business process, not limited to restrospective and global Evergreen roadmap Radical Collaboration, Change and Communication: Participate in effective communication, alignment, and behavioural change in external & internal stakeholders following HPO framework throughout the product development lifecycle Strategic Partnership: Able to accelerate, boost stability, share risk and build capabilities thriving in volatile market with governance, speed to build trust, adaptability and visions