LOUISVILLE, KY, US
4 hours ago
Product Marketing Spec
Welcome page Returning Candidate? Log back in! Product Marketing Spec Job Locations US-KY-LOUISVILLE ID 2026-193330 Line of Business PharMerica Position Type Full-Time Our Company

PharMerica

Overview

The Product Marketing Specialist supports the execution of go‑to‑market initiatives across business lines, products, and services. This role is responsible for developing content, supporting sales enablement materials, resident engagement materials, and assisting with campaign and competitive analysis efforts. This position plays a key role in translating product marketing strategy into clear, compelling outputs—bringing messaging and value stories to life across content and sales materials. This role supports product marketing strategy through execution and content development, rather than owning strategy or positioning.

 

 

Benefits and perks for You!    

Medical, Dental, Vision insurance   Health Savings & Flexible Spending Accounts (up to $5,000 for childcare)   Tuition discounts & reimbursement   401(k) Company Paid Time Off* Shift Differential DailyPayPet InsuranceEmployee wellness and discount programs 

 

*Benefits may vary by employment status   

Responsibilities Content Creation & Messaging ExecutionDevelops blogs, articles, case studies, testimonials, and website contentTranslates messaging into clear, audience-ready contentEnsures alignment with brand and differentiationPartners with Product Marketing and Creative teamsSales Enablement Content SupportCreates sales decks, brochures, and one-pagersSupports competitive summaries and RFP contentEnsures usability for sales teamsIncorporates field feedbackResident Engagement & Enablement SupportDevelops resident-facing and community materialsCreates educational and service contentEnsures clarity for non-clinical audiencesPartners with operations and account teamsMaintains and update engagement materialsEvents & Thought Leadership SupportAssists with presentations and speaking submissionsSupports webinars and CEU contentPrepares event materialsCompetitive Intelligence SupportGathers insights from Sales and Account ManagementCreates basic competitive summariesMaintains updated materialsGo-to-Market SupportSupports campaign execution and asset creationAssists with messaging and email draftsAligns with Demand Gen and Digital teamsMaintains messaging consistencyCross-Functional CollaborationCoordinates across Product Marketing, Sales, and Creative teamsManages timelines and deliverablesCommunicates project updatesSupports multiple workstreams Qualifications Bachelor’s Degree required2–3 years of marketing experience; strong writing skills; ability to translate complex topics; strong communication and organization requiredExposure to product marketing, healthcare, or B2B environments; experience with sales materials preferred About our Line of Business PharMerica, an affiliate of BrightSpring Health Services, delivers personalized pharmacy care through dedicated local teams, serving health care providers such as skilled nursing facilities, senior living communities, and hospitals. We also cater to individuals with behavioral needs, infusion therapy needs, seniors receiving in-home care, and patients with cancer. Operating long-term care, home infusion, and specialty pharmacies across the nation, we combine the personal touch of a neighborhood pharmacy with the resources of a national network. Our comprehensive solutions, backed by industry-leading technology and regulatory expertise, ensure accurate medication access, cost control, and compliance with best-in-class clinical standards. We are committed to enhancing resident health, reducing staff burdens, and supporting our clients' success. For more information, visit www.pharmerica.com. Follow us on Facebook, Twitter, and LinkedIn.
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