Shanghai, CN
4 hours ago
Product Marketing Manager
This role will be responsible for developing and executing go-to-market strategies and building compelling contents that resonate with our target audience. The ideal candidate combines deep marketing expertise with analytical rigor and cross-functional leadership skills.

Key job responsibilities
1) Develop and execute comprehensive go-to-market strategies for product launches and feature releases.
2) Create marketing plans that drive product awareness, consideration, and adoption across target segments.
3) Collaborate with product and business teams to ensure alignment of go-to-market strategy and marketing priorities.
4) Create compelling marketing contents including product collateral, case studies, and sales enablement materials.
5) Design and execute integrated marketing campaigns across multiple channels, develop Seller success stories and testimonials that demonstrate product value.
6) Build strong relationships with key stakeholders across product, business and internal marketing teams. Lead cross-functional initiatives and drive alignment across multiple teams.
7) Define and track key performance indicators (KPIs) to measure marketing effectiveness
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