Product Manager, Analytics
Insight Global
Job Description
Product Manager – Adobe Analytics Implementation
Lead the execution and governance of Adobe Analytics across Sephora’s digital platforms (web, mobile, app). Act as the subject matter expert for Adobe Analytics, Mobile Services, and diagnostic tools to ensure accurate data collection and actionable insights. Collaborate with Product, Engineering, QA, Marketing, and UX teams to define KPIs, manage tagging strategy, validate tracking, troubleshoot issues, and build dashboards. Drive measurement frameworks, maintain data integrity, and support a data-driven culture through reporting and visualization.
Day-To-Day:
Implement & Govern Analytics
Manage Adobe Analytics setup across web and mobile platforms.
Define tagging strategy, data layer requirements, and write JIRA stories for tracking implementation.
Validate tags and troubleshoot issues using tools like Charles or Fiddler.
Reporting & Visualization
Build and maintain dashboards and automated reports for engagement, conversion, and revenue trends.
Present insights clearly to leadership and stakeholders using data visualization best practices.
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com.To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/.
Skills and Requirements
Must Haves:
3–5+ years of experience in analytics implementation (web + app) with Adobe Analytics
Understanding of JavaScript and SQL
Confluence and Jira experience
Tableau experience
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