Lead the customer development, ideation, technical development, and launch of new features and product initiatives. Improve customer experience and drive engagement and growth. Scope and prioritize activities based on business impacts, customer needs, and technical feasibilities Working closely with engineering, marketing, finance, operations, and external stakeholders to implement new features and enhancements Establish a shared vision among product stakeholders by building consensus on priorities and features leading to launch and execution. Specify and research initiatives with extreme detail. Effectively use data and analytics to evolve and inform the direction of product development. Translate product strategy into detailed requirements and prototypes.