Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world’s best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it’s about each person bringing skills and passion to a challenging and constantly evolving game.
Soul, performance and style take flight at Jordan Brand. With its deep roots in basketball, the Jordan Brand began as an homage to one player: Michael Jordan. Since then, Jordan has become synonymous with peak performance and an endless pursuit of greatness across all fields of play with one mission in mind: help the next generation of athletes FLY.
Jordan Brand’s North America marketing organization is seeking an experienced Principal to bring a fresh and disruptive point of view to our emerging golf business. In this role, you will extend the global vision for golf across consumer experiences, retail and partner marketing, and external brand partnerships and activations within the North American geography. This is an influential, mid-management level role with high accountability and opportunity to influence the world of Jordan Golf for the long term.
WHO WE ARE LOOKING FOR
We’re looking for a Brand Marketing Principal for Jordan Golf to join our Beaverton-based North America Sport Brand team. Reporting directly to the Senior Director of Sport, this role will Influence long-term consumer strategy while owning seasonal marketing plans as the primary operator of the cross-functional consumer brand offense. The Golf Principal will be responsible for driving functional excellence within the geo marketing team and deliver brand plans that grow the business while creating deeper, lasting relationships with the consumer.
You have:
A comprehensive understanding and demonstrated passion for the golf landscape along with the streetwear landscape; Jordan distinction hinges on the balance of both in equal measure.An insatiable appetite for trends and the future of sport; you are culturally curious, sport obsessed, and having an appreciation for popular culture at largeA desire to get up every morning and dream about how to reach golf consumers with a Jordan affinity in new and head-turning waysYou will:
Own the consumer; you will observe and define their insights, problems, opportunities and needsOwn the development and delivery of the seasonal brief; you will orchestrate the cross functional teams seasonally in service of that consumer all the way through to executionOwn the seasonal product buy for seeding and event execution; work across product operations and merchandising to ensure delivery and maintenance of the product calendar and line planManage campaign progress measurement including recapping and teardownsLead agency relationships when relevant for event or creative executionInform the annual golf marketing plans and budget planning process in partnership with the Senior Director of Sport in North AmericaGalvanize teams to unlock solutions and drive to outcomesCollaborate regularly with Global Golf Marketing counterparts to ensure the geography approach expands the global strategy Stay connected and drive relationships within the Golf industry, and represent the ethos of the BrandConstantly seek new opportunities to continually build new consumer experiences that accelerate brand and business growth internally and externallyWHO YOU WILL WORK WITH
You will collaborate and partner with the following key internal and external partners:
Sport, Streetwear, Energy and Brand Initiative Brand Teammates across Geo, City and Global Brand TeamsExternal Creators or Partners within the world of golf/sport cultureOperations & PlanningBrand CreativeRetail Marketing, inclusive of Key Account Retailers (Ie. DSG/Golf Galaxy, Green Grass, etc).Digital, Social, and Integrated Media Teams (Owned)Communications (Earned)Sports & Entertainment MarketingMerchandisingProduct ManagementWHAT YOU BRING
Qualifications:
10+ years of experience in consumer brand marketing; related experience in retail marketing and/or digital brand marketing will be considered in aggregateBachelor’s degree in Marketing, Business, Communications, or related field. Will accept any suitable combination of education, experience, and training.Experience managing external partnership + agency stakeholders; must have live experience activation experience, leading and executing medium to large scale consumer facing eventsExperience building and leading go-to-market brand plans across cross functional teamsDeep acumen of developing and delivering engaging presentations and briefsContacts across the entertainment, golf, and streetwear industries are beneficial and preferred, but not requiredExperience interacting and briefing talent/athletes in service of brand plans, content or social deliverables preferredHigh aptitude for generating creative, big ideas and balancing this with organization and discipline in fast moving, ambiguous environmentExperience managing up with senior leaders and providing guidance and direction to peersDemonstrated track record of building exceptional relationships, and known to be a persuasive and open collaborator in any organization, ideally across a global, corporate matrixDedication to respect, inclusivity, and valuing different perspectives.We offer a number of accommodations to complete our interview process including screen readers, sign language interpreters, accessible and single location for in-person interviews, closed captioning, and other reasonable modifications as needed. If you discover, as you navigate our application process, that you need assistance or an accommodation due to a disability, please complete the Candidate Accommodation Request Form.