WHAT YOU’LL DO
As a Pricing & Business Performance Lead, you will drive sales growth, margin optimization, and overall profitability in the Sales Market by owning and executing pricing strategies across the full product lifecycle. You will translate commercial and financial objectives into data-driven pricing and business decisions, ensuring strong market positioning and alignment with demand and supply planning. Through continuous monitoring of sales, stock, and margin performance, you will optimize in-season execution and enable fast, insight-led decision-making. You will provide robust business analysis, scenario modelling, and actionable insights. By strengthening ways of working and enhancing pricing processes, tools, and reporting, you will contribute to more effective execution of commercial strategies and sustained business results. In this role, you will be responsible for the Sales Market Türkiye, consisting of Türkiye, Kazakhstan and Georgia.
You will:
Own and drive pricing for the TR market across the full product lifecycleDefine pricing for new products and manage in-season price adjustmentsMonitor sales, stock, and margin performance to optimize pricing decisionsConduct competitor analysis and ensure strong market positioningEnsure alignment between pricing strategies and commercial targets with Commercial TeamEnsure pricing accuracy across systems and channelsContinuously improve pricing processes, tools, and reportingProvide local market insights (e.g., seasonality, demand patterns) to support planning decisionsAnalyse market demand into quantification with Commercial TeamWork closely with Local Controlling and Global Central Controlling team to drive profitabilityBuild strong understanding of P&L and key financial driversPerform business analysis & scenario modelling, margin and profitability assessments, impact analysis of pricing and commercial decisionsEnable decision-making through data-driven commercial and financial insightsDrive actions that directly impact sales, margin, and overall business performanceWHO YOU’LL WORK WITH
As a Pricing & Business Performance Lead, you will act as a key link between Commercial, Controlling, and Global teams, improving transparency and coordination across functions. You will be the member of the Commercial Team and collaborate with Commercial Leads, Commercial Space BA, Commercial BA and E-com Leads.
WHO YOU ARE
We are looking for people with…
Bachelor’s degree in business, economics, or related field3+ years of experience in Pricing, Controlling, Retail merchandising or Commercial Analysis preferably in fashionStrong understanding of pricing, demand planning, and P&L dynamicsStrong planning, prioritization and communication skillsAbility to interpret data and translate findings into actionable improvementsAdvanced Excel and data analysis skillsFluency in English, written and spokenAnd people who are…
Analytical, structured, and business-driven mindsetComfortable working in a fast-paced, cross-functional environmentProactive, structured and comfortable setting priorities and making decisionsWHY YOU’LL LOVE WORKING HERE
At H&M Group, we are proud to be a vibrant and welcoming company. We offer our employees attractive benefits with extensive development opportunities around the globe.
More specifically, we offer:
25% Staff discount on all our H&M Group brands, both in stores and online (H&M, COS, Weekday, Monki, H&M HOME, & Other Stories and ARKET).H&M Incentive Program – HIP. Learn more about the program here.Private medical and health insuranceMeal AllowanceTransportation AllowanceBaby gift cardAdditional vacation days (Marriage, Paternal, Bereavement)Paid Casual LeaveBirthday Leave (Subject to 1 year of service)Long service reward at 10,15 & 20 years anniversaryEndless career opportunitiesJOIN US
Our uniqueness comes from a combination of many things – our inclusive and collaborative culture, strong values, and opportunities for growth. But most of all, it’s our people who make us who we are.
This is a full-time role, and the Pricing and Business Performance Lead reports to the Commercial Manager.
If you feel that this is an opportunity that will drive you, please apply with your CV in English no later than 12 July 2026. Due to data privacy policies, we only accept applications via our career page.
Take the next step in your career with us. The journey starts here.
*We are committed to a recruitment process that is fair, equitable, and based on competency. We therefore kindly ask you to not attach a cover letter in your application.